The Floral CEO

10 Ways to Grow Your Floral Business in Just 20 Minutes a Day


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Think you need huge blocks of time to make big progress in your floral business? Think again! In this episode, I’m sharing 10 practical, actionable things you can do in short bursts — just 20 minutes — that will move the needle in your business, even on your busiest weeks.

Whether you’re juggling weddings, a day job, kids, or farm chores (🙋‍♀️), these strategies will help you work smarter, not harder. From relationship-building to optimizing your online presence, you’ll learn how small, consistent actions add up to big wins.

What You’ll Learn in This Episode:

  1. Brain Dump for Clarity – Get your ideas, to-dos, and big goals out of your head and onto paper or Trello so you can act on them.
  2. Email or DM a Planner/Venue – Build genuine connections that lead to steady referral business.
  3. Create Canva Templates for Core Services – Make branded, plug-and-play graphics that communicate your offerings clearly.
  4. Write Email Templates for Common Inquiries – Save time and ensure consistent, professional communication.
  5. Engage with Key Instagram Accounts – Purposefully comment and connect with vendors you want to work with.
  6. Update Your Online Listings – Keep Google, The Knot, Zola, and other profiles fresh with recent photos and accurate info.
  7. Clean Up Your Inbox – Unsubscribe, respond, and organize so nothing important gets lost.
  8. Send Personalized Thank You Messages – Build lasting client relationships with thoughtful follow-ups.
  9. Research Your Market – Identify venues, planners, and networking opportunities that align with your goals.
  10. Set a Small, Focused 24-Hour Goal – Break big ambitions into bite-sized, doable tasks you can act on immediately.

Why This Matters:

Consistency is your secret weapon. You don’t need marathon work sessions to grow — you need focus, intention, and a plan for using those little windows of time. If you commit to even one of these 10 actions daily, you’ll start seeing momentum build fast.

Resources & Links Mentioned:

  • Listen to the Sunday Night Prep episode for my weekly planning system
  • Trello (for brain dumping and organizing projects)
  • Canva (for branded templates)

Follow & Review:
If you loved this episode, please follow The Floral CEO Podcast and leave a review. Your feedback helps more florists find these tips and grow their dream businesses!

Connect with Me:
Instagram: @‌thefloralceo
Website: floralceo.com

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The Floral CEOBy Jeni Becht

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