The Edward Show

100 Tips From Growing an iOS App to $5M in Sales and Going through YC 1.5 Times


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E384: The best pieces of general marketing, sales, and optimization advice from this 100-post thread about growing a multimillion-dollar mobile app.

The thread is an absolute beast, and the rapid-fire tips I share on this show are directly actionable. After making this pod, I’ve already started incorporating them myself.

The thread in the podcast, credit Jake Mor: https://x.com/jakemor/status/1549281861687451648

My episode, “How App Store Optimization (ASO) Works”: https://youtu.be/F_ltanIMEmw

00:00 Introduction 01:17 Marketing and Sales Strategies 02:02 Survey and Feedback Techniques 04:25 Advanced App Store Optimization 05:05 Engaging with Users and Influencers 05:32 Creating Effective Ad Campaigns 08:14 Building and Promoting Features 11:57 Building in Public and Networking 13:33 Hiring and Team Building 14:29 Final Thoughts

#digitalmarketing #startups #ycombinator #buildinpublic

The Edward Show. Your daily digital marketing podcast: https://edwardsturm.com/the-edward-show/

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The Edward ShowBy Edward Sturm

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