The 80/20 Principle

101: Overcoming barriers to getting what you want


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Getting what you most want in life is important, but many people get derailed, discouraged, or defeated in their attempt. Michael Lewis faced adversity, and so did Ernie. Even Ernie’s dad, the psychoanalyst that helped people get what they most wanted had struggles.

Understanding other people’s struggles helps you realize that you’re normal if you struggle. After listening to this episode you’ll understand the common struggles better, and you’ll know how to overcome them so you can get what you truly want out of life and your law practice.

  • Michael Lewis’ podcast episode about his high school baseball coach, Billy Fitzgerald (about whom he wrote a book called Coach: Lessons on the Game of Life)
    • Tim Ferriss’ interview with Michael Lewis – discussed in the last episode because it reveals how Michael Lewis discovered what he truly wanted most in life.
  • Maria Popova’s article about Michael Lewis – another account of how Lewis discovered that he wanted to be a writer.
  • Get my free Tech Resource Guide for solo and small firm lawyers, which includes recommendations about working remotely.
  • Or better yet, join my Co-Pilot Group Mentoring program which will help you make steady progress improving your practice, with support from other like-minded attorneys who are working right alongside you.

General Resources

  • Learn to use technology to reduce friction & gain freedom with this resource: https://www.the8020lawyer.com/
  • Focus on these essential tech tools for maximum traction in your practice.
  • Take this short law practice assessment to identify your main strengths & weaknesses.

Thanks to Our Sponsors

Smith.ai is a superior virtual receptionist service for small businesses. They specialize in working with solo and small law firms. Smith.ai offers friendly receptionists who can respond to callers in English or Spanish, screen and schedule new leads, and even take payment for consults.   And they do this 7 days a week. The best part is they don't just handle these conversations by phone -- they also have 24/7 live agents and chatbots capturing leads on websites and via text message (even via Facebook Messenger). If there's one growth hack for your practice, this is it. Smith's friendly gatekeepers can staff your front lines while you work uninterrupted. You can finally have the peace of mind that while you're working, you're not missing out on future work.   Plans start at just $140 a month for calls or chats. They even offer a totally free chatbot, so there's no excuse! Try Smith.ai today and see for yourself why attorneys like Justie Nicol in Colorado say Smith.ai receptionists are the "secret to business growth and client happiness."   Smith.ai offers a free trial, and podcast listeners get an extra $100 discount with promo code ERNIE100. Sign up and learn more at www.smith.ai. Trust me when I say, "Don't let another day go by!" Try Smith.ai.

AND...

Tracers

Gathering information is important for lawyers, especially lawyers who do litigation. As you no doubt know, law doesn't win cases, facts do, and often one or two key facts can make or break a case.

Key facts are tied to witnesses who sometimes are elusive. Key facts can involve things about your client that they conveniently “forget” to tell you.

And for sure key facts are incriminating things about the opposing party. Key facts can be in social media or any number of public databases. So how do you find the key facts quickly and easily?

Well, you can find them but not usually quickly and easily. Even the publicly available information is strewn about in lots of different public records or online locations that you can’t find using one Google search.

So stop trying to use Google and don’t waste time, energy, or money. Use Tracers instead. That’s how you can get cost-effective access to asset records, social media posts, and detailed background information on anyone of interest to you or your client.

The cost is based on a “pay per search” pricing with a $39 monthly minimum. The searches aren’t super expensive so you might only spend $39 per month and be able to do a few searches.

But however much you use it you can expense the cost to your client matter because it’s an essential service.

I recommend that every lawyer at least sign up, learn what it can do, and get used to having an amazing resource at your fingertips. If you use the promo code Ernie100 the first $100 of your search will be free.

EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.

He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.

Find out more at https://emeraldcitypro.com 

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The 80/20 PrincipleBy Ernie Svenson

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