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111. How Consumers Use Social Media to Make Buying Decisions + What it Means for eCommerce Brands
Ever wondered if all that time, energy, and effort you’re putting into your social media is worth it for your eCommerce business? I mean… we all know it’s important to some degree, we keep doing it right? But how often do you ask yourself if it even has any impact on your customer’s buying decisions?
This week we’re deep-diving into the results of a social media study that looked at how consumers use social media to shop and what platforms they interact with at each step in their buying journey. We break down how you can use these results to leverage social media for your eCommerce business and what content you should create for each platform.
What You’ll Learn
- How customers use social media to shop
Episodes Mentioned
Facebook Groups for Product-Based Businesses
http://ecommercebadassery.com/29
How to Build Your Email List with Instagram DM Automation
http://ecommercebadassery.com/109
Links Mentioned
ManyChat Automated Chat Marketing Platform
https://ecommercebadassery.com/manychat
Read the Full Transcript
http://eCommerceBadassery.com/111
FREE Resource Library
Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place!
http://ecommercebadassery.com/freestuff
Want More Badassery?
Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you!
http://ecommercebadassery.com/facebook
Let’s connect on Instagram @ecommercebadassery
https://instagram.com/ecommercebadassery
Ready to Level Up Your Email Marketing & eCommerce Business?
Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.
Work With Me
Interested in getting my brain focused on YOUR business? Learn more about my services…
Email Marketing Help: https://ecommercebadassery.com/email-marketing
eCommerce Help: https://ecommercebadassery.com/ecommerce-help
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy
View all episodes
By Jessica Totillo Coster
4.9
6666 ratings
Ever wondered if all that time, energy, and effort you’re putting into your social media is worth it for your eCommerce business? I mean… we all know it’s important to some degree, we keep doing it right? But how often do you ask yourself if it even has any impact on your customer’s buying decisions?
This week we’re deep-diving into the results of a social media study that looked at how consumers use social media to shop and what platforms they interact with at each step in their buying journey. We break down how you can use these results to leverage social media for your eCommerce business and what content you should create for each platform.
What You’ll Learn
- How customers use social media to shop
Episodes Mentioned
Facebook Groups for Product-Based Businesses
http://ecommercebadassery.com/29
How to Build Your Email List with Instagram DM Automation
http://ecommercebadassery.com/109
Links Mentioned
ManyChat Automated Chat Marketing Platform
https://ecommercebadassery.com/manychat
Read the Full Transcript
http://eCommerceBadassery.com/111
FREE Resource Library
Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place!
http://ecommercebadassery.com/freestuff
Want More Badassery?
Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you!
http://ecommercebadassery.com/facebook
Let’s connect on Instagram @ecommercebadassery
https://instagram.com/ecommercebadassery
Ready to Level Up Your Email Marketing & eCommerce Business?
Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.
Work With Me
Interested in getting my brain focused on YOUR business? Learn more about my services…
Email Marketing Help: https://ecommercebadassery.com/email-marketing
eCommerce Help: https://ecommercebadassery.com/ecommerce-help
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy
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