Last week we focused on writing powerful, persuasive copy. This week I'm bringing you an interview with a leader in the direct response marketing world – and the guy who has hired almost all the great living direct response copywriters.

This is a rare interview with Brian Kurtz of Boardroom, Inc.

Announcements:

• If you enjoy the podcast, I would consider it a great favor if you subscribe (and leave a review) in iTunes.
• I'm speaking at the Platform Conference in November. Register using this link, and as you check out enter the promo code RAY to save $100 on your ticket.

Feature Segment: Interview With Brian Kurtz What To Do Now

Claim your $2,500 bonus (1 hour of consultation with yours truly) by doing the following:

1. Register for the Titans of Direct Response Marketing using this link.
2. After you have registered, send a copy of your receipt to my support team here.
3. We'll get on the phone and arrange your consultation.

Get The Transcript

Click here to get the transcript. Transcripts provided by SuccessTranscripts – a great solution if you need your podcast, sermon, speech, or other audio transcribed.

Question: Have you ever hired a great copywriter, or used the power of copy to sell your products or services? Click here to leave your comments.