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EPISODE DESCRIPTION

Neville Medhora is the creator of Copywriting Course and SwipeFile.com.

Neville first flexed his copywriting skills by helping Noah Kagan write emails AppSumo, which led to their highest sales days ever. Neville created Copywriting Course in 2012 (then spelled "Kopywriting Kourse") and generated more than $2 million in course sales within two years.

In this episode, you’ll learn how YOU can get better at copywriting, how Copywriting Course has changed over the years, why Neville has leaned more into community, and the opportunities Neville is focusing HIS attention on in 2023.

Full transcript and show notes

My interview on Neville's podcast

Learn more about Copywriting Course

Follow Neville on Twitter / YouTube

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TIMESTAMPS

00:00 - Neville Medhora Is The OG Online Copywriter

01:22 - Neville Ran A Rave Dropshipping Company In College

02:14 - Copywriting Lessons From A Convicted Fraudster

03:49 - Neville Grew AppSumo With Noah Kagan

04:30 - Kopywriting Kourse Is Created

05:13 - Who Is Your ACTUAL Target Audience

08:00 - Cliffhangers Are A GREAT Engagement Tactic

09:14 - Why Should People Care About Your Content?

10:39 - The Early Days Of Online Courses

14:21 - The Future Of Online Education

20:59 - The Evolution of Neville’s Online Business

26:09 - How Neville Has Continually Brought In New Customers

27:36 - A URL Change Caused A 400,000 Visits / Month Drop

31:45 - Is Copywriting Harder Now That Consumers Are Smarter?

37:02 - Twitter Is The Best Place To Meet People

40:07 - How To Make Yourself More Consistent

43:42 - Apple Should Make A Social Network

45:13 - My YouTube Strategy

47:10 - Neville’s Biggest Struggles

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→ #35: David Perell

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