Rachel Greiman is a copywriter and documentary family photographer in Denver, CO. She owns Green Chair Stories, a company committed to writing websites that get photographers booked. The episode conversation dives into the benefits and challenges of niching down in the photography and copywriting industries.

Rachel offers practical advice on how photographers can effectively market their services when juggling multiple niches, the importance of having a focused brand voice, and strategies for DIY-ing your website. Whether you're a photographer looking to specialize or someone interested in improving your website copy, this episode is packed with valuable insights.

00:17 Rachel's Background and Journey

02:49 The Evolution of Green Chair Stories

05:53 Challenges Photographers Face with Copywriting

10:05 DIY Tips for Photographers' Websites

13:52 Balancing Multiple Photography Niches

20:46 The Importance of Niching Down

 

CONNECT WITH RACHEL

Instagram

Website

 

CONNECT WITH MADDIE:

Instagram

Website

 

LINKS:

The Ultimate Personal Brand Session Shot List: 10 must-have images

Full show notes