<p>Content that converts needs to do four things: solve existing pain points, be understandable, tell a story, and humanize the brand. <a href="https://www.linkedin.com/in/wendylieber/">Wendy Lieber</a>, co-founder of <a href="https://www.contentbacon.com/">ContentBacon</a> offers a content subscription service to make your copy sizzle! Today she shares how to get the most from your inbound content to generate quality leads and fill your pipeline.</p><h3>What's In This Episode</h3><ul>
<li>Who is Wendy Lieber?</li>
<li>What are the advantages of hiring dedicated copywriters?</li>
<li>What types of content should be used at what stage of the client journey?</li>
<li>How can inbound marketing help empower the client to take action?</li>
<li>What should Personal Injury firms be doing to get the most out of their content?</li>
<li>How to come up with topics for your website blog?</li>
</ul>

Content that converts needs to do four things: solve existing pain points, be understandable, tell a story, and humanize the brand. Wendy Lieber, co-founder of ContentBacon offers a content subscription service to make your copy sizzle! Today she shares how to get the most from your inbound content to generate quality leads and fill your pipeline.What's In This Episode Who is Wendy Lieber? What are the advantages of hiring dedicated copywriters? What types of content should be used at what stage of the client journey? How can inbound marketing help empower the client to take action? What should Personal Injury firms be doing to get the most out of their content? How to come up with topics for your website blog?

<p>Content that converts needs to do four things: solve existing pain points, be understandable, tell a story, and humanize the brand. <a href="https://www.linkedin.com/in/wendylieber/" rel="noopener noreferrer">Wendy Lieber</a>, co-founder of <a href="https://www.contentbacon.com/" rel="noopener noreferrer">ContentBacon</a> offers a content subscription service to make your copy sizzle! Today she shares how to get the most from your inbound content to generate quality leads and fill your pipeline.</p>What's In This Episode<ul>
<li>Who is Wendy Lieber?</li>
<li>What are the advantages of hiring dedicated copywriters?</li>
<li>What types of content should be used at what stage of the client journey?</li>
<li>How can inbound marketing help empower the client to take action?</li>
<li>What should Personal Injury firms be doing to get the most out of their content?</li>
<li>How to come up with topics for your website blog?</li>
</ul>

142. Wendy Lieber, ContentBacon — Content Optimization: Accelerate the Sales Cycle and Land More Clients

Law firm marketing and growth strategies that transform personal injury attorneys from local players to market leaders. Each week, successful PI firms share with host Chris Dreyer their exact systems for client acquisition, legal SEO mastery, and sustainable growth – giving you actionable steps to dominate your market. From solo practices to nationwide powerhouses, every episode delivers battle-tested tactics you can implement today. Personal Injury Mastermind (PIM) is powered by Rankings.io
You'll hear from industry titans like Joe Fried (Fried Goldberg), Alexander Shunnarah, Dan Morgan (Morgan and Morgan), Jennifer Gore (Atlanta Personal Injury Law Group), and John Gomez (Gomez Trial Attorneys), who break down their law firm growth frameworks into steps you can follow. Whether you're launching your first practice or expanding into new markets, PIM delivers the marketing and operational insights you need to accelerate your firm's success.

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Law firm marketing and growth strategies that transform personal injury attorneys from local players to market leaders. Each week, successful PI firms share with host Chris Dreyer their exact systems for client acquisition, legal SEO mastery, and sustainable growth – giving you actionable steps to dominate your market. From solo practices to nationwide powerhouses, every episode delivers battle-tested tactics you can implement today. Personal Injury Mastermind (PIM) is powered by Rankings.io You'll hear from industry titans like Joe Fried (Fried Goldberg), Alexander Shunnarah, Dan Morgan (Morgan and Morgan), Jennifer Gore (Atlanta Personal Injury Law Group), and John Gomez (Gomez Trial Attorneys), who break down their law firm growth frameworks into steps you can follow. Whether you're launching your first practice or expanding into new markets, PIM delivers the marketing and operational insights you need to accelerate your firm's success.

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142. Wendy Lieber, ContentBacon — Content Optimization: Accelerate the Sales Cycle and Land More Clients

142. Wendy Lieber, ContentBacon — Content Optimization: Accelerate the Sales Cycle and Land More Clients

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