It is proven that the most read--and sometime the only read--part of direct mail is the PS. You can and should use it in your prospecting emails as well. And there are some techniques that can make your PS more memorable and personal. You'll hear what that is, along with the simple process for putting together your own effective email.

It is proven that the most read--and sometime the only read--part of direct mail is the PS. You can and should use it in your prospecting emails as well. And there are some techniques that can make your PS more memorable and personal. You'll hear what that is, along with the simple process for putting together your own effective email.

160 Include These Two Letters to Make Your Prospecting Emails More Effective

Everyone sells, regardless of what your job title is,  and this is your place for authentic, conversational sales and prospecting tips without the sleaze factor.  Art Sobczak shares proven sales and cold calling (without the cold) tips that you'll feel comfortable using, and that get the results you want. You'll help people buy, instead of pushing them into being sold. Over the past 30 years Art has helped hundreds of thousands through his books, newsletters, audios, videos, online courses, public seminars, customized company training and keynotes, and now, this podcast.

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Everyone sells, regardless of what your job title is, and this is your place for authentic, conversational sales and prospecting tips without the sleaze factor. Art Sobczak shares proven sales and cold calling (without the cold) tips that you'll feel comfortable using, and that get the results you want. You'll help people buy, instead of pushing them into being sold. Over the past 30 years Art has helped hundreds of thousands through his books, newsletters, audios, videos, online courses, public seminars, customized company training and keynotes, and now, this podcast.

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160 Include These Two Letters to Make Your Prospecting Emails More Effective

160 Include These Two Letters to Make Your Prospecting Emails More Effective

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