About 10 years ago I moved to Sioux Falls, and my family wasn’t sure I’d make it as a full-time photographer. There were already so many in the area, and to them, the market felt saturated.

Now I run a full-time photography business that’s grown more than I ever imagined and a big part of that is the work I’ve put into building a strong personal brand.

My story, along with many of my Rebrand students’ stories, proves that even in a crowded market, you can become the go-to brand photographer people are excited to book.

I know personal branding can feel a little nebulous, so that’s what we’re diving into in this episode. I’m breaking down the three things that will actually help you stand out as a brand photographer.

01:06 The Journey to Full-Time Photography

01:56 The Power of Personal Branding

04:11 Understanding the 'Know, Like, Trust' Principle

05:26 The Importance of Reputation

13:31 Building Rapport with Clients

19:15 Creating Lasting Relationships

23:57 Masterclass Invitation

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Double Your Prices Masterclass: May 14 at noon CST - Learn how to make more money with brand photography by attracting high-value clients on repeat. Register now!

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