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Joanna shares a clear and practical approach to building a coaching business without relying on social media, focusing on visibility, trust, and meaningful conversations. She walks through the routes that actually lead to clients - from your existing network and speaking opportunities to partnerships, long-form content, and email, so you can grow your business in a way that feels more sustainable and aligned.
Timestamps
[01:00] Visibility, trust, conversations
[02:00] Start with your existing network
[03:00] Relationships and referrals
[04:00] Speaking builds trust faster
[05:00] Partnerships that work
[06:00] Long-form content that lasts
[07:00] Email and staying top of mind
This episode will be valuable for coaches who feel drained by social media or aren’t seeing results, because it shows a clearer, more sustainable way to build trust and attract clients.
If social media isn’t your path, your business can still grow - as long as you choose where and how you’ll be visible, and commit to it consistently.
Useful Links
Join the Dare Greatly Event waitlist
Download the Free Digital version of Coaches' Planner (NEW edition 2026)
The Coaches’ Planner 2026: Weekly Planner, Goal Tracker, and Business Growth System (Print Edition on Amazon)
Learn about The Business of Coaching programme
Signature Solution Course
Free Essential AI Toolkit – 2 Must-Have Prompts for Coaches
How to secure more coaching clients' free training
Download the 12 ways to get clients now
Connect with Jo on LinkedIn
Rate and Review the Podcast
If you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.
If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: [email protected]
Enjoyed This Episode?
Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.
Mentioned in this episode:
Dare Greatly Event - June, in person and online
Before we get into today’s episode, tickets are now on sale for my signature event, Dare Greatly.
By Joanna Lott5
55 ratings
Joanna shares a clear and practical approach to building a coaching business without relying on social media, focusing on visibility, trust, and meaningful conversations. She walks through the routes that actually lead to clients - from your existing network and speaking opportunities to partnerships, long-form content, and email, so you can grow your business in a way that feels more sustainable and aligned.
Timestamps
[01:00] Visibility, trust, conversations
[02:00] Start with your existing network
[03:00] Relationships and referrals
[04:00] Speaking builds trust faster
[05:00] Partnerships that work
[06:00] Long-form content that lasts
[07:00] Email and staying top of mind
This episode will be valuable for coaches who feel drained by social media or aren’t seeing results, because it shows a clearer, more sustainable way to build trust and attract clients.
If social media isn’t your path, your business can still grow - as long as you choose where and how you’ll be visible, and commit to it consistently.
Useful Links
Join the Dare Greatly Event waitlist
Download the Free Digital version of Coaches' Planner (NEW edition 2026)
The Coaches’ Planner 2026: Weekly Planner, Goal Tracker, and Business Growth System (Print Edition on Amazon)
Learn about The Business of Coaching programme
Signature Solution Course
Free Essential AI Toolkit – 2 Must-Have Prompts for Coaches
How to secure more coaching clients' free training
Download the 12 ways to get clients now
Connect with Jo on LinkedIn
Rate and Review the Podcast
If you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.
If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: [email protected]
Enjoyed This Episode?
Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.
Mentioned in this episode:
Dare Greatly Event - June, in person and online
Before we get into today’s episode, tickets are now on sale for my signature event, Dare Greatly.

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