In this episode of Take It Personally, I’m chatting with Nicole Hodgson, a branding photographer based in Northern California, who made the leap from family photography to brand photography. As a mom of three and a former marriage and family therapist, Nicole shares the moments that led her to pursue brand photography and how Rebrand helped her elevate her business.

Nicole talks about her initial hesitation in offering branding sessions and how her passion for education and growth led her to Rebrand. Since joining, she’s gained the clarity, confidence, and tools needed to position herself as a sought-after brand photographer. She's also made an additional $6500 in revenue in just a couple months.

In this episode, you’ll learn:

• How Nicole transitioned from family photography to branding photography and the struggles she faced along the way
• The key differences between the Behind the Shot course and the Rebrand program, and how Rebrand took her business to the next level
• Why positioning yourself as a brand photographer is crucial for business growth, and how Nicole found the confidence to niche down
• The impact of learning how to use flash in branding photography, and how Nicole pushed herself to grow in new areas
• How the Rebrand community and support system helped Nicole gain clarity and actionable steps to grow her business
• The power of discovery calls and how Nicole is now booking her highest packages with confidence

Links & Resources:

• Join Rebrand
• Nicole’s Instagram

If you’re ready to gain clarity and confidence in your business, join us inside Rebrand, where we provide you with the tools, strategies, and support to become a booked out brand photographer.