Faith is a big part of our relationship to money. And this is something that I've had come up with my students over the years, not surprisingly, as they're working through their beliefs around money. 

So many of the messages we receive about money come from this space -- either from what we witnessed growing up in a faith community or from experiences within our current community. And sometimes these beliefs are ones that folks don't want to hold anymore, but they’ve already shaped how they think about money and the world. 

In today’s episode, faith-based private practice consultant Whitney Owens and I get into how she reconciles her Christian faith with charging premium fees and building wealth in her group practice. She shares what it means to be a financially successful Christian, and how being such elicits feelings of guilt. We also discuss messages about frugality, specifically in Christianity.

The Intersection of Faith and Financial Success 

(00:04:17) Enhancing Impact through Team and Services 

(00:10:26) Balancing Faith and Financial Success 

(00:14:16) The Relationship Between Premium Fees and Client Commitment 

(00:17:32) Stewardship and Relationships: Impact of Financial Earnings 

(00:22:12) Money Management Aligned with Christian Values 

(00:28:15) Navigating Emotional Struggles of Financial Success 

(00:31:38) Transformative Profit-First Money Management Strategies 

How Stewardship with Money Impacts Your Relationships and Community 

Faith and money are intertwined in our daily lives, whether we realize it or not. 

By intentionally aligning our financial decisions with our spiritual values, we become more financially confident and experience feelings of security and fulfillment. As a result, we’re more likely to make decisions that benefit others.

When we charge higher rates, for example, we are taking care of ourselves and valuing our worth, which allows us to better serve our clients and ultimately provide them with the best care possible. It's a cycle of self-care leading to better client care, creating a positive impact on both sides of the relationship.

"When we don't charge our full fees, we don't feel good about ourselves. We are overwhelmed because we have to see more clients. So it's the idea that we're actually serving our clients by serving ourselves. It's like circular, right? Cyclical." - Whitney Owens

In addition to implementing profit-first strategies in business, creating a supportive team and culture is crucial to achieving financial success, because it sets the tone for how financial decisions are made. When team members feel supported and valued in their workplace, they are more likely to make decisions that align with their values, including their spiritual beliefs.

Consider these actions to align your money management habits with your faith and personal values: 

• Invest in marketing services, business consulting, and essential tasks that align with your goals and values to expand your reach and fulfill your mission
• Create a supportive team and culture that compensates your team members fairly and promotes enjoyment in your workplace
• Charge premium fees for your therapy work to increase client commitment and to allow yourself to show up as your very best self for those you’re serving 
• Be a good steward of finances in support of your personal values, using money to care for and support yourself and others, and have a positive impact on issues that matter most to you 
• Manage money based on your mission to do good in the world, balancing frugality and excessive consumption
• Implement profit-first strategies and systems in your business, allowing yourself to become the confident, empowered business owner who makes strategic investments 

Ready to feel confident with your money? 

Are you a Solo Private Practice Owner? 

I made this course just for you: Money Skills for Therapists. My signature course has been carefully designed to take therapists from money confusion, shame, and uncertainty – to calm and confidence. In this course I give you everything you need to create financial peace of mind as a therapist in solo private practice. 

Want to learn more? Click here to register for my free masterclass, “The 4 Step Framework to Get Your Business Finances Totally in Order.” 

This masterclass is your way to get a feel for my approach, learn exactly what I teach inside Money Skills for Therapists, and get your invite to join us in the course. 

Are you a Group Practice Owner? 

Join the waitlist for Money Skills for Group Practice Owners. This course takes you from feeling like an overworked, stressed and underpaid group practice owner, to being the confident and empowered financial leader of your group practice. 

Want to learn more? Click here to learn more and join the waitlist for Money Skills for Group Practice Owners. The next cohort starts in January 2026. 

Get to Know Whitney Owens:  

Whitney Owens is a licensed professional counselor, group practice owner, and faith-based private practice consultant. She is located in Savannah, Georgia, where she manages a private pay group practice with 17 plus clinicians. Along with running her practice, she consults practice owners around the country on how to start and grow a successful faith-based practice. She hosts summits, a weekly podcast, and a membership community for faith-based practice owners called Wise Practice. She has spoken at numerous events such as the American Counseling Association and professional counselor conferences in Georgia and Maryland. In her free time, Whitney enjoys spending time with her husband and two girls, running, reading, and relaxing in the backyard. 

Follow Whitney Owens:  

Instagram: www.instagram.com/wise_practice_consulting 

Therapy Practice: https://watersedgecounseling.com/ 

Practice Consulting: wisepracticeconsulting.com 

Free Facebook Membership Community for Faith based Practice Owners: https://www.facebook.com/groups/533909554128629 

The Wise Practice Podcast: https://www.wisepracticeconsulting.com/wise-practice-podcast 

 

Mentioned in this episode:

Start Feeling Calm and Confident About Your Group Practice Finances

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This guide is the first step toward the same kind of financial clarity and confidence I teach inside my deeper program, Money Skills for Group Practice Owners.

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