When I first began my online business over five years ago, I couldn’t have imagined the shape it would take today. There were just so many unknowns. And while I can’t say I wish things had ended up any different, I do look back on some of the decisions I made early on knowing what I know now and wonder how I might approach things differently if I had to do it all over again.

Unless someone invents a time machine, I doubt I’ll ever get the chance to make use of these lessons – but for anyone out there in the early stages of their business, maybe I can help you avoid some of the mistakes I made or grow your business even faster.

In this episode, you’ll hear…

1. Personal insights and lessons learned over the years in digital entrepreneurship
2. Viewing content creation on social media as a critical practice for developing a unique voice and style
3. The significance of choosing and focusing on fewer social media platforms
4. The misconception of a 'secret formula' for business success
5. Starting with the basics to avoid being overwhelmed

Click here to find the full show notes and transcript for this episode.

RESOURCES:

1. Episode 27. The Tech Tools That Helped Me Grow My Business (& What I've Ditched!)
2. Episode 18. 10 Easy Instagram Reels Tips (+ How to Use Music Legally)
3. Annual Business Plan Worksheet
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CONNECT:

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4. Subscribe to Sam's Substack, Beyond Business
5. Take Sam's free legal workshop "5 Steps to Legally Protect & Grow Your Online Business"

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