If you’re someone who is considering the future of your small business, this book is worth a read. In it, author Paul Jarvis makes the, (I would say very strong), case for why keeping your business small is the best plan, rather than aiming for growth just for growth’s sake.

It should come as no surprise that Charelle and I are very on board with this perspective. There was a lot of head-nodding as we read through Company of One. In addition to outlining the reasons for keeping a business small, Paul Jarvis offers some excellent advice about keeping your small business chugging even with a tiny (or non-existent) team, and without burning out.

I really loved digesting some of the ideas in this book with Charelle. I hope you enjoy our conversation as much as I did.


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