The Independent Dealer Podcast

#20 - Monday Minute | You Can't Make Money in Recon


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Welcome to the Monday Minute — your weekly reset to lead better, think clearer, and build your independent dealership with intention. A few weeks ago, Luke and Jeff broke down turn time. This week, they're tackling the other half of that equation: time to line. From the moment the hammer drops at the auction to the moment that car is sitting on the front line — clean, photographed, stickered, and ready to retail — every day in between is costing you. You can't make money on a car sitting in recon. In this episode, Luke and Jeff walk through what most independent dealerships actually have when it comes to recon — not a process, but a series of "figure it out" steps. One person inspects, another looks at it later, parts may or may not get ordered, the wrong part shows up, clips get forgotten, and the car keeps sitting. No flow means no speed. They map out a real recon flow step by step — receiving the unit from the transporter, initial inspection, test drive, estimate, approval, parts, repair, re-inspection, final test drive, detail, merchandising, photos — and explain why writing it down is what unlocks improvement. You can't fix what you can't see. Top operators run recon like an assembly line, and cars should move step by step every day. Your assignment this week: map your recon process, measure how long each step takes, and identify the bottleneck. Sometimes the fix is as simple as outsourcing more detail work or hiring another tech — because the last thing you want is a ready car sitting in detail for a week and a half. The faster cars hit the front line, the faster they sell, the faster cash flows back into the business. Speed doesn't just happen. You build it, and it starts behind the scenes. Review this week's Sunday newsletter at TheIndependentDealer.com for the full theme and exercises. Not subscribed yet? Sign up now. https://theindependentdealer.us19.list-manage.com/subscribe?u=603446580871d8522a454418d&id=50aae74348Let's build this together.

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The Independent Dealer PodcastBy Jeff Watson & Luke Godwin

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