The Art of Selling Online Courses

20 This Is What a Million Dollar Funnel Looks Like – With Jacques Hopkins


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In this episode of “The Art of Selling Online Courses: Winning Strategies & Secret Hacks From Top Performers”, Jacques shares his best tips on building a million-dollar online course business.

We go step-by-step through the processes of Jacques’ funnel. He explains how the funnel was built using Jeff Walker’s Product launch formula. He also takes us through the biggest traffic sources for his course. We discuss whether fancy software is always necessary for a successful webinar. Jacques explains a simple system he built which increased his webinar conversion rate from 5 to 7%.

What You’ll Learn In Today’s Video:

  • What a million-dollar course funnel looks like
  • Traffic sources that worked the best for Jacques
  • What is a Product launch formula and how you can implement it
  • How Jacques makes his only lead magnet convert constantly
  • Whether you need fancy software for an impactful webinar


About the speaker:

Jacques Hopkins worked as an engineer for eight years before quitting his job and turning his biggest hobby into a highly successful online piano course. PianoIn21Days.com has brought in over $2.5 Million in revenue to date, with over 7,000 students all over the world. Today, Jacques supports his family with the passive income from his course, while teaching others to do the same on The Online Course Show podcast.

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The Art of Selling Online CoursesBy John Ainsworth

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