Simple Pin Podcast: Simple ways to boost your business using Pinterest

#210 – Gaining Confidence: Simple Pin Collective Client Spotlight


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In this episode, I am sharing the story of one of the members of our Simple Pin Collective. If you aren’t familiar with the Collective, it’s our Pinterest marketing membership community.
Inside the Collective, you will find:

* a nine-module course
* live coaching calls with me
* content on every Pinterest topic you could ever think of
* mentors
* small groups.

It’s a comprehensive Pinterest marketing community.
The Collective is based on a membership model, which simply means that instead of one big sticker shock price for all that content, you pay month-to-month to receive all the benefits of the group.
Are you ready to uplevel your Pinterest marketing? Just head over to Simple Pin Media and enroll today!

It’s Not Always About the Numbers
Today, I’m highlighting a success story from our Collective. I wanted to highlight Trona of Aye Lined on the podcast because she has a great story about how membership in the Simple Pin Collective has positively impacted her business.
I fully admit to being a numbers girl. I want to see the stats. I want to hear about actual numbers to get a sense of the changes that have taken place in your business. But that’s not at all what this episode is about.
Related: Pinterest KPIs: How to Measure Success
What we’re going to share with you today is how a member found confidence in knowing she is on the right path and direction in her business.
I realized when I got finished talking to Trona that sometimes I get caught up in the metrics, and they aren’t always the best or most accurate measuring stick.
When you grow in confidence in your business, it allows you to take steps toward growth that might have scared you if you only had numbers to go off of. Collective members have so much support from the group that those steps no longer seem quite so scary.
Because of that support, Trona was able to branch out from her beauty blog to begin to serve clients in a niche that Pinterest called one of the top 100 trending niches of the year!
Related: Pinterest Trends Tool
Simple Pin Collective Member Spotlight: Trona

From Blogger to Pinterest Marketing Business Owner
Trona started a fashion and beauty blog seven years ago where she reviewed beauty products, makeup, and skincare. The blog was growing and she was seeing a lot of success with it.
But like many of us, she couldn’t focus as much time on the blog after she had a baby. And that took a toll on her blog traffic. She looked to Instagram to try to build the traffic back up. But as we know, Instagram isn’t a great traffic driver.
Then she heard about Pinterest marketing. Initially, she didn’t see the appeal or understand how it could help her as a blogger to grow her traffic.
Around that time, she discovered the Simple Pin podcast, and she dove into the podcast and other Simple Pin content. She started experimenting. Little by little, Trona began to see growth. She decided to share with her audience what she was doing behind the scenes.
That information she shared sparked questions from her audience. She created a newsletter to answer those questions, which ultimately evolved into Trona developing a Pinterest marketing business for small business owners.
How to Run Two Successful Businesses at Once
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Simple Pin Podcast: Simple ways to boost your business using PinterestBy Kate Ahl

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