As this episode goes live, we are about to be square in the middle of Q4 for 2020. Now is the time to be focused on using Pinterest to increase sales. If you missed last week’s episode, go back and listen as it was all about increasing sales of products on Pinterest.

But today, I am chatting with my friend Jessica Turner about her amazing success as an affiliate marketer. She’s sharing all kinds of affiliate marketing tips for beginners. The opportunity for you to make money through affiliate marketing is very high, especially in Q4. 

Jessica Turner: A Case Study of How to Crush Affiliate Marketing

 

Affiliate Sales Benefit All Parties

We aren’t just talking about you becoming another affiliate for a company in this episode. We are also discussing how to reach out to a brand that doesn’t currently have an affiliate program, as well as the benefits of setting up your own affiliate program for your products. 

Jessica shares how she came to the realization that affiliate marketing could be a very lucrative income stream for her business. She also shares how she became the very first affiliate for a company and increased that company’s sales exponentially. 

It’s important to remember that bloggers are not the only ones who benefit from affiliate marketing.

The company that creates and owns the products also benefits from having affiliates. A strong affiliate program allows you to get your products in front of customers who otherwise may have never seen them. 

One of the most crucial factors with any type of affiliate marketing (whether on Pinterest or any other platform) is nailing the images you share of the products. Our Pinterest image guide will help you level up your images to get ready to sell even more than you thought possible in Q4 this year.

How Jessica’s Affiliate Marketing Journey Began

Jessica began blogging way back in 2006 at The Mom Creative, which is now a lifestyle blog for busy moms. At that time, Jessica wasn’t even a mom yet and the blog had a different name. She eventually rebranded to The Mom Creative and has never looked back. 

Jessica didn’t start blogging with the idea of it being a business; she was just having a blast sharing things she loved with other moms. In the beginning, she had no clue that blogging could be a business or even what an affiliate link was.

At the end of 2010, Jessica shared a deal for a free photo canvas with her audience. For every canvas that her audience ordered, Jessica received $15. Her audience was very interested in scrapbooking and photo-keeping. She ended up making $1500 from that deal. For Jessica, it might as well have been a million dollars!

Up to that point, she had been making around $12-15 per month. The affiliate commission she made on that deal was eye-opening for her. So she began to think about how she could repeat it.

Expanding Affiliate Opportunities

For many years, Jessica wrote for a company called Dayspring, the Christian division of Hallmark. She received product credit from Dayspring’s product line for a portion of her writing earnings.

Jessica asked Dayspring to allow her to do special offers for some of the products they were selling and that she was getting as part of her pay. She was able to offer such amazing deals to her readers that they couldn’t find anywhere else that her revenue began to skyrocket. 

This was the start of an organic affiliate marketing relationship — she was sharing products with her audience that she loved and used in her own home, and providing them with a great deal on those items. 

And that led to her asking herself a question: