Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works

216 – Easy Steps for Optimising Your Online Sales Process


Listen Later

Your Sales Funnel is a process or series of steps for taking someone from not knowing about you or your offer to actually buying the specific product or service you want to sell.

And we’re seeing a LOT of obsession about this BEFORE people launch their Sales Funnels, but then they launch and there can be this sense of “TICK” – that job is done.

When really, you’re just at the STARTING line and your work is just beginning.

In this episode, your hosts, Suzi Dafnis and Michelle Falzon, share the “optimisation mindset” you need to have when it comes to getting results from your online sales process – because it’s very rare that the first thing you put together will totally knock it out of the park.

And that’s why they’ve dedicated today’s episode to what happens AFTER you launch your sales funnel.

What do you focus on? How do you optimise the various moving parts to keep getting better and better results?

Listen to this episode to hear more about:

-> The “hard truth” business owners need to accept when it comes to creating an online sales funnel (and why it’s better to know this at the START).

-> The VERY FIRST place you should consider optimising your sales process.

-> Which metrics to obsess over (and which ones to ignore so you don’t get caught in the weeds).

-> Tips for doubling your Click Through Rate.

-> What to considering split testing on your Sales Page.

-> The most wasted opportunity in almost every sales funnel.

-> And much more!

Also Mentioned in This Episode:

-> HerBusiness Marketing Success Mastermind

-> The REACH Retreat in Hawaii

-> Content Sells Facebook Page

-> Episode 4 - Finding Your Marketing Mountain

-> Episode 11 - Step 2 Secret

-> Episode 29 - How To Create a Landing Page That Converts Part 1

-> Episode 30 - How To Create a Landing Page That Converts Part 2

-> Episode 206 - The 16 Essential Elements of a High Converting Sales Page

-> Episode 207 - How AI is Changing the Marketing Game for Small Business Owners

-> Fiona Keary - Style Liberation

-> Louise Davis - Louise Davis Consulting

...more
View all episodesView all episodes
Download on the App Store

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That WorksBy HerBusiness (Hosts: Suzi Dafnis | Michelle Falzon)

  • 5
  • 5
  • 5
  • 5
  • 5

5

15 ratings


More shows like Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works

View all
HerBusiness by HerBusiness (Host: Suzi Dafnis)

HerBusiness

10 Listeners

Niche Pursuits Podcast: Find Your Next "Niche" Business Idea! by Spencer Haws: NichePursuits.com

Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!

190 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,439 Listeners

The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,578 Listeners

The Tim Ferriss Show by Tim Ferriss: Bestselling Author, Human Guinea Pig

The Tim Ferriss Show

16,040 Listeners

Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

Build Your Tribe | Grow Your Business with Social Media

2,615 Listeners

The Productivity Show by Asian Efficiency

The Productivity Show

506 Listeners

Happier with Gretchen Rubin by Gretchen Rubin / The Onward Project

Happier with Gretchen Rubin

12,888 Listeners

Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

Marketing School - Digital Marketing and Online Marketing Tips

1,260 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

7,003 Listeners

Huberman Lab by Scicomm Media

Huberman Lab

28,531 Listeners

Chill & Prosper with Denise Duffield-Thomas by Denise Duffield-Thomas

Chill & Prosper with Denise Duffield-Thomas

214 Listeners

We Can Do Hard Things by Glennon Doyle and Audacy

We Can Do Hard Things

41,399 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

19,373 Listeners

AI Explored by Michael Stelzner, Social Media Examiner—AI marketing

AI Explored

85 Listeners