Creator's MBA: Marketing Tips for Digital Product Entrepreneurs

218: The Rinse and Repeat Business Model That Made My Revenue Predictable


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If you're constantly chasing the next strategy, launch, or platform—and still not seeing predictable results—this episode is for you.

In this week's Creator’s MBA podcast, I’m pulling back the curtain on the rinse and repeat business model I use to create clarity, focus, and consistent revenue across both of my brands. This system drives everything: my content, my webinars, my membership offers, and even my rest time. If you’re craving a business that runs more like clockwork and less like chaos, tune in.

What You’ll Learn:

  • How I use a rinse and repeat calendar to simplify my entire business
  • What my B2C and B2B revenue systems look like behind the scenes
  • The biggest marketing driver most creators overlook
  • Why I ditched evergreen funnels (and what’s actually converting)
  • How I use live webinars monthly to consistently enroll new members
  • What tools and tactics I’ve removed to focus on what works
  • How to build your own rinse and repeat model from scratch

Whether you’re just starting or looking to scale more sustainably, this episode will give you a fresh perspective on how to streamline for success. Give it a listen—and start sketching out your own rinse and repeat model today.

Mentioned in this episode:

  • Digital Product Growth Lab
  • Newsletter Profit Club
  • Craft & Create Club
  • Part-Time Passion Club
  • Podcast show notes: https://www.destinicopp.com/podcast/rinse-repeat-business-model


Episode Highlights:

  • [00:02:00] Why having a rinse and repeat calendar gives you clarity and predictability
  • [00:03:00] How I use virtual summits and VIP funnels to generate revenue for Hobby School
  • [00:05:00] What’s working right now in my HobbyScool marketing strategy
  • [00:07:00] How I monetize my personal brand through memberships, tripwires, and coaching
  • [00:10:00] Why live webinars outperform every other conversion strategy I’ve tried
...more
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Creator's MBA: Marketing Tips for Digital Product EntrepreneursBy Dr. Destini Copp

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