Are you pouring your heart into content but still hearing crickets? In this episode of Momentum Monday, I’m breaking down one of the most misunderstood metrics in your jewelry business…engagement. If you’ve ever spiraled after a post flopped, or wondered if your content just isn’t good enough, this one’s for you. I’ll walk you through why likes and comments don’t tell the whole story, what metrics actually matter, and how to measure your success in a way that leads to more conversions and less self-doubt. Let’s shift your focus and bring clarity to your content strategy because your work deserves to be seen and sold.

 

 

What You Will Learn in this Episode:

1. Why low engagement doesn’t mean your content is failing

2. How to track what actually matters for sales

3. The role of silent buyers in your business

4. A mindset shift that boosts clarity, courage, and conversions

 

 Topics Discussed:

• Vanity metrics vs conversion metrics

• The myth of engagement equals success

• Silent buyers and invisible sales

• Real signs of conversion readiness

• Shifting from external validation to intentional strategy

• How to simplify your messaging to build trust

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Feeling stuck in the corporate grind?

Learn how to break free, reclaim your energy, and build a profitable jewelry business in just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/

 

Ready to transform your jewelry business?

Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/

 

Ready to change your life? Download your FREE training:

Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.

 

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Ready for Growth? Then This Invitation is for You:

If you’re looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You’ll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together.

I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca

 

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Connect with Us:

Follow Robyn on Instagram: @RobynClarkCoaching

Join the Jewelry Business Academy: Jewelry Business Academy

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Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!