The Launch Lounge Podcast

236. 3 Ad Metrics You Must Master for Profits in 2025


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Tired of throwing money at Facebook and Instagram ads without knowing if they're really working? 🚀

Most ads managers are giving course creators the wrong metrics to track! In this episode, Salome breaks down the only three numbers you actually need to master for profitable ads in 2025 (and why ROAS isn't one of them). Perfect for course creators who want to stop guessing and start seeing real results from their ad spend.

🔥 In This Episode:

  • Why CPMs matter more than ever (and how TikTok could change everything)

  • The one click-through rate that predicts your success

  • Exact conversion rates to aim for and how to fix them

  • Why relationship-building metrics beat quick-sale numbers

Ready to master your ad metrics? Take our free 5-minute assessment to see if you're ready to start running profitable ads at thelaunchlounge.com/readyforads.

💚 💚 💚

Salome

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The Launch Lounge PodcastBy Salome Schillack

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