Honest Ecommerce

240 | Bruises, Sweat, and Tears to Create a Product | with Shay Sim


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With over 20 years launching and operating high growth, high volume beauty and medical aesthetics businesses, Shay oversees a broad purview of business operations for her two businesses, including recruitment, training and education, sales, and employee relations. 

Currently, she functions as Co-Founder/Co-CEO of Kucumber Skin Lounge, a leading multi location medical spa in the Pacific Northwest, and Co-Founder/Co-CEO of Viktor Michael, a new pre and post injection Recovery Care Collection proven to defy downtime by up to 50%.

In This Conversation We Discuss: 

  • [00:00] Intro
  • [00:54] What are Viktor Michael products?
  • [01:17] Where the idea for Viktor Michael come from
  • [03:41] The 4 ingredients that they started on
  • [04:54] Meeting chemists and formulation
  • [08:06] Sponsor: Electric Eye electriceye.io/connect
  • [09:03] Sponsor: Sendlane sendlane.com/honest
  • [10:29] How long from concept to version 1.0?
  • [11:16] Branching out from brick and mortar customers
  • [13:41] Being chosen for Bridge Mentorship for TBV
  • [14:48] Don’t be afraid to stop
  • [16:36] Where to find and support Viktor Michael

Resources:

  • Subscribe to Honest Ecommerce on Youtube
  • Luxury Pre & Post Injection Recovery Care viktormichael.com
  • Connect with Shay linkedin.com/in/shay-sim-4579ba260
  • Schedule an intro call with one of our experts electriceye.io/connect
  • Schedule your free consultation with a Sendlane expert sendlane.com/honest

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Honest EcommerceBy Shopify Expert Chase Clymer

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