Personal Injury Mastermind

249. Chad Celi — Toolkit: Toolkit: Avoid the Marketing Malpractice Minefield


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Chad Celi, AKA ChadGPT, a true master of marketing in the personal injury space. Chad's agency is built on the principles learned from the legendary Jay Abraham. He has worked with over 119 industries, including some of the biggest names in PI like Mike Morse and Darryl Isaacs.

Throughout this jam-packed interview, Chad shares his invaluable insights on how to avoid the pitfalls of marketing malpractice. He explains the importance of rebranding your intake team, optimizing your intake language, and leveraging the power of reviews to boost your firm's reputation and attract more clients.

Whether you're a seasoned PI attorney looking to take your marketing to the next level or just starting out and looking for a competitive edge, this episode is a must-listen. 

Selective about who he works with, this interview gives exclusive insights you won't want to miss. 


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What’s in This Episode:
  • Who is Chad Celi?
  • The three worst forms of marketing malpractice and how to avoid them.
  • Psychological tweaks to inspire rave reviews - even from calls you reject. 
  • How to increase the volume of opportunities for capturing reviews. 

  • Past Guests

    Past guests on Personal Injury Mastermind: Brent Sibley, Sam Glover, Larry Nussbaum, Michael Mogill, Brian Chase, Jay Kelley, Alvaro Arauz, Eric Chaffin, Brian Panish, John Gomez, Sol Weiss, Matthew Dolman, Gabriel Levin, Seth Godin, David Craig, Pete Strom, John Ruhlin, Andrew Finkelstein, Harry Morton, Shay Rowbottom, Maria Monroy, Dave Thomas, Marc Anidjar, Bob Simon, Seth Price, John Gomez, Megan Hargroder, Brandon Yosha, Mike Mandell, Brett Sachs, Paul Faust, Jennifer Gore-Cuthbert


    Additional Episodes You Might Enjoy
    • 80. Mike Papantonio, Levin, Papantonio, & Rafferty — Doing Well by Doing Good
    • 84. Glen Lerner, Lerner and Rowe – A Steady Hand in a Shifting Industry
    • 101. Pratik Shah, EsquireTek — Discovering the Power of Automation
    • 134. Darryl Isaacs, Isaacs & Isaacs — The Hammer: Insights from a Marketing Legend
    • 104. Taly Goody, Goody Law Group — Finding PI Clients on TikTok
    • 63. Joe Fried, Fried Goldberg LLC — How To Become An Expert And Revolutionize Your PI Niche
    • 96. Brian Dean, Backlinko — Becoming a Linkable Source
    • 83. Seth Godin — Differentiation: How to Make Your Law Firm a Purple Cow
    • 73. Neil Patel, Neil Patel — Digital A New Approach to Content and Emerging Marketing Channels
    • ...more
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      Personal Injury MastermindBy Chris Dreyer, Rankings.io

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