Title tags and meta tags are used to describe the content, and they are often the first impressions users will see when they visit your site. Title tags are short snippets of text seen in blue lettering in Google search results. Meta tags are the longer snippets of text shown beneath the title tag in search results. Title tags and meta tags can both be optimized for readers, but only title tags have an influence on your SEO and, when done correctly, can help improve search engine rankings. 

Today we talk about some practices to help you optimize your title tags for SEO and meta tags to avoid being penalized by google.

IN THIS EPISODE...
[02:30] The importance of title tags
[03:06] Seven ways to write your title tags for SEO
[03:16] 1-Make your title tag unique for every page of your website
[03:36] 2-The right length of a title tag
[06:47] 3-When to put your brand name on your title tag   
[08:49] 4-How to put keywords in your title tag
[11:12] 5-Characters to avoid on your title tag
[12:29] 6-Characters to use on your title tag
[14:03] 7-When to put your geography in your title tag
[15:27] Meta description tag and the best way to write them
[17:37] Meta keyword tags and why they are NOT important
[20:12] How to do your image alt-tags or image attributes
[23:17] H1 tags and how to optimize them for SEO
Topics: Title tag, Meta tag, meta description tag, image alt tag, meta keyword tag, H1 tag.

MEREDITH'S HUSBAND SAYS…
“Title tags are probable single most important elements for SEO.”
“There’s no penalty for long title tags, but Google will shorten them.  Longer title tags also dilute the strength of your keywords. Keep your title tags to a maximum of 60-65 characters."

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