Hustle Humbly Podcast

250: Practical Fair Housing Tips


Listen Later

Fair housing isn't just a compliance box to check, it's the foundation of how we serve every single client well. In this episode, we welcome fair housing expert, national speaker, and practicing DC-area agent Harrison Beacher to break down what fair housing really looks like in our day-to-day business and where so many agents accidentally get it wrong.

Harrison is the managing partner of Coalition Properties Group, a 2016 Realtor 30 Under 30 alum (same class as Alissa, fun fact), 2024 co-chair for NAR's Meetings & Conference Committee, and an inaugural NAR Fair Housing Champion. He brings a perspective that's equal parts practical and convicting, and he hands you tools you can use on your very next listing appointment or buyer consult.

We cover the common mistakes agents make without realizing it, how to slow down and meet clients where they are, how to handle sellers who say things they shouldn't, and what the proposed NAR settlement could mean for fair housing, especially for first-time and marginalized buyers.

Here's what we cover in this episode:

- Why good intentions aren't enough and how to check your own bias before it costs a client - The three-step framework Harrison teaches agents: slow down, own your bias, meet people where they are - Common fair housing violations that happen by accident (and how to avoid them) - How to confidently redirect a seller who says something problematic during a listing appointment - The "make it about the money" pivot that helps sellers understand why limiting buyers hurts them - What the proposed NAR settlement could really do to fair housing and buyer access - Why buyer net sheets and lender-prepared cost estimates are about to be non-negotiable - Scripts for the new buyer agency conversation when a seller isn't offering compensation - Building partnerships with lenders, grant programs, and Local Economic Development Authorities - The three NAR classes every agent should take: At Home with Diversity, Bias Override, and Fairhaven Simulation

Key quotes from this episode:

- "People get frustrated and judge others by their actions, then get mad when others don't judge them by their intention." - Harrison - "Clarity is power. The more redundant I can be, and if it's all in writing and everybody agrees, there's no issue." - Harrison - "We need to expose your home to everybody. If we're going to discriminate at all, we're reducing the potential buyer pool, and that can impact your pocket." - Harrison - "It's not about you. The more different your client is from you, the more effort you're going to have to put into that relationship." - Alissa - "The strong stay. The ones looking for loopholes aren't going to make it." - Alissa

Products, people, and previous episodes mentioned:

- Harrison Beacher on Instagram: @hlbeach - Coalition Properties Group: coalitionpg.com | @coalitionproperties - All Blends Perfectly Podcast (Harrison's podcast) - National Fair Housing Alliance (Lori Brenner) - Paula Monthofer (@pmonthofer on Instagram) - The Birdseed Foundation (DC nonprofit) - NAR Fair Housing Champion Award - At Home with Diversity (AHWD) designation - Bias Override (NAR-approved class) - Fairhaven Simulation (NAR fair housing training) - Realtor Magazine 30 Under 30 Class of 2016

If you enjoyed this episode, please leave us a review and share it with another agent who needs to hear this. And don't forget to send us your toast at [email protected].

Leave us a review at http://ratethispodcast.com/hustlehumbly

Get your FREE Database Template: http://hustlehumblypodcast.com/starthere

Email Templates 101: http://emailtemplates101.com

Agent Systems 101: http://agentsystems101.com

All Resources: http://hustlehumblypodcast.com

Submit your topic ideas and toasts to [email protected]

Music:

Straight A's by Connor Price → https://connorprice.shop/

The Good Life by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life

Be The One by Matrika → https://uppbeat.io/t/matrika/be-the-one

...more
View all episodesView all episodes
Download on the App Store

Hustle Humbly PodcastBy Alissa Jenkins & Katy Caldwell

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

887 ratings


More shows like Hustle Humbly Podcast

View all
BiggerPockets Real Estate Podcast by BiggerPockets

BiggerPockets Real Estate Podcast

16,749 Listeners

The Tom Ferry Podcast Experience by Tom Ferry

The Tom Ferry Podcast Experience

1,115 Listeners

The Brian Buffini Show by Brian Buffini

The Brian Buffini Show

2,521 Listeners

THE ED MYLETT SHOW by Ed Mylett

THE ED MYLETT SHOW

14,031 Listeners

The ONE Thing by Keller Podcast Network

The ONE Thing

1,113 Listeners

Keeping It Real Podcast • Secrets Of Top 1% REALTORS ® • Interviews With Real Estate Brokers & Agents by D.J. Paris

Keeping It Real Podcast • Secrets Of Top 1% REALTORS ® • Interviews With Real Estate Brokers & Agents

270 Listeners

The Rachel Hollis Podcast by Three Percent Chance

The Rachel Hollis Podcast

16,652 Listeners

Ninja Selling Podcast by Ninja Selling

Ninja Selling Podcast

329 Listeners

Massive Agent Podcast by Dustin Brohm

Massive Agent Podcast

341 Listeners

HousingWire Daily by HousingWire

HousingWire Daily

171 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

20,222 Listeners

The Millionaire Real Estate Agent | The MREA Podcast by Keller Podcast Network

The Millionaire Real Estate Agent | The MREA Podcast

395 Listeners

BigDeal by Codie Sanchez

BigDeal

950 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

151 Listeners

Modern Agent Marketing Girls — Social Media Marketing and Personal Branding for Real Estate Agents by Chelsea Petersen & Kayla Fox

Modern Agent Marketing Girls — Social Media Marketing and Personal Branding for Real Estate Agents

65 Listeners