Funnels. The word alone can make your eyes glaze over or send you running for the hills. But what if I told you building a funnel doesn’t have to be overwhelming, expensive, or tech-y?

In this episode, I’m sitting down with Katelyn Collins, funnel copywriter and strategist. Katelyn's helped me fine-tune my own funnels and turn them into sales machines. In this episode, she’s pulling back the curtain on how you can do it too.

Whether you're just getting started or you're tired of hearing “you need a funnel” without any clear next steps, this is the episode for you. Katelyn simplifies everything and gives you a no-fluff, no-gimmick roadmap to creating a funnel that works on your terms.

In this episode, you’ll hear…

1. The real definition of a funnel and why it’s not what you think
2. The easiest way to build a funnel (even if you’re not “techy”)
3. Why webinars aren’t the only option and what works just as well
4. The difference between funnels for services vs. digital products
5. What to include in your funnel so people actually convert
6. When to tweak your funnel—and when to let it do its thing
7. The mindset shift that changed everything for me

Click here to find the full show notes and transcript for this episode.

RESOURCES:

1. Grab your guide for How To Start Copywriting and watch Katelyn's free workshop
2. Get Sam’s free weekly newsletter, Sam’s Sidebar
3. Check out Sam's book "When I Start My Business, I'll Be Happy: A Practical. No-BS Guide To Successful Entrepreneurship"
4. Click here to watch the free workshop so you can get legally protected right now!

CONNECT:

1. Get Sam's weekly newsletter, Sam's Sidebar
2. Follow Sam on Instagram
3. Follow Sam on YouTube
4. Subscribe to Sam's Substack, Beyond Business
5. Take Sam's free legal workshop "5 Steps to Legally Protect & Grow Your Online Business"

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