For Real: Life, Leadership, & Unlearning

285. 4 Marketing Mistakes Small Business Owners are Making, with Enji’s Tayler Cusick Hollman


Listen Later

Let me take a peek into your small business owner brain. 

You feel the pressure to be active and showing up regularly on several (all?) of the social media platforms. And you know there's a need to consistently put content out there in the form of blog post or on Instagram or maybe a newsletter. And then you need to think about word-of-mouth marketing and your brand identity. And then what about running ads on search engines or social media?

You could be doing all of these things, but you ask yourself, what truly moves the needle for you and is worth the money, energy, and your precious time?

Well, today Enji's Tayler Cusick Hollman brings the data to help us with the four biggest challenges that small business owners are facing right now in their marketing.

-----

Check out Enji

------

(00:02:55) Are prospects even aware that I exist?

(00:13:03) Content Creation: More than a time suck
(00:21:39) How can you get leads?

(00:35:07) The BS "No Time for Marketing" excuse



---

Today's episode is brought to you by The Planner's Vault. The doors are currently closed for The Planner's Vault, but join the wait list now so you can be the first to know when the doors re-open.

Weddings for Real on Social Media:

Instagram: @weddingsforreal

Facebook: @weddingsforreal

twitter: @weddingsforreal

Hosted by Megan Gillikin, Weddings for Real is presented by The Planner's Vault, and is produced by Earfluence.


Feeling the pull to pause and realign? Join me October 27–30 in Ocean Isle Beach, NC for my Restore & Realign Retreat, only a few spots left! Reserve yours here: https://www.theplannersvault.com/restore-realign-retreat-application

...more
View all episodesView all episodes
Download on the App Store

For Real: Life, Leadership, & UnlearningBy Megan Gillikin

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

261 ratings


More shows like For Real: Life, Leadership, & Unlearning

View all
The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,582 Listeners

Wedding Industry Insider by Eddie Babbage

Wedding Industry Insider

67 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,063 Listeners

The Rachel Hollis Podcast by Three Percent Chance

The Rachel Hollis Podcast

16,699 Listeners

Andrea Eppolito | Celebrating Life, Luxury, & Above All Else Love by Las Vegas Wedding Planner Andrea Eppolito, ANDREA EPPOLITO

Andrea Eppolito | Celebrating Life, Luxury, & Above All Else Love

45 Listeners

The Wedding Biz - Behind the Scenes of the Wedding Business by Andy Kushner

The Wedding Biz - Behind the Scenes of the Wedding Business

117 Listeners

The Power in Purpose: A Podcast for Wedding Pros by Candice Coppola

The Power in Purpose: A Podcast for Wedding Pros

99 Listeners

Marketing Strategy for Wedding Professionals & Businesses: The Evolve Your Wedding Business Podcast by Heidi Thompson

Marketing Strategy for Wedding Professionals & Businesses: The Evolve Your Wedding Business Podcast

53 Listeners

The Jasmine Star Show by Jasmine Star

The Jasmine Star Show

2,599 Listeners

Wedding Pro CEO | Building Profitable Wedding Businesses by Brandee Gaar

Wedding Pro CEO | Building Profitable Wedding Businesses

119 Listeners

The Venue RX by The Venue RX Podcast

The Venue RX

46 Listeners

Wedding Business Solutions by Alan Berg, CSP, Global Speaking Fellow

Wedding Business Solutions

69 Listeners

Own Your Business by Sam Jacobson with Ideaction

Own Your Business

56 Listeners

The Business of Luxury Weddings by James × Schulze

The Business of Luxury Weddings

85 Listeners

The Vendor Table - A Wedding and Photography Podcast by Mike Cassara and Lauren O'Brien

The Vendor Table - A Wedding and Photography Podcast

183 Listeners