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When I first started health coaching, I wasn’t sure what to charge for my coaching programs. I picked a number that sounded okay in my head, but then I quickly realized I wasn’t getting paid enough for all the work I was doing! Pricing felt totally stressful - I struggled to figure out how to charge enough to make a living, but not so much that people felt like I was ripping them off (or like I wasn’t sure I could deliver the value of what I was charging!)
Pricing can feel tricky, but over the last 13+ years of working as an online coach, I’ve learned a few tips and tricks that can help. Take a listen to this episode to find out the simplest way to set your pricing so you can feel great about what you’re offering and earn enough to support yourself, too.
If you haven’t yet, subscribe to the podcast! I’m adding bonus episodes and success stories with real-live health coaches, and if you aren’t subscribed you might miss out. If you loved today’s episode, I’d be so grateful if you rated and reviewed my show.
By Julia Sarver5
4242 ratings
When I first started health coaching, I wasn’t sure what to charge for my coaching programs. I picked a number that sounded okay in my head, but then I quickly realized I wasn’t getting paid enough for all the work I was doing! Pricing felt totally stressful - I struggled to figure out how to charge enough to make a living, but not so much that people felt like I was ripping them off (or like I wasn’t sure I could deliver the value of what I was charging!)
Pricing can feel tricky, but over the last 13+ years of working as an online coach, I’ve learned a few tips and tricks that can help. Take a listen to this episode to find out the simplest way to set your pricing so you can feel great about what you’re offering and earn enough to support yourself, too.
If you haven’t yet, subscribe to the podcast! I’m adding bonus episodes and success stories with real-live health coaches, and if you aren’t subscribed you might miss out. If you loved today’s episode, I’d be so grateful if you rated and reviewed my show.

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