In this inspiring episode, Tina Tower sits down with the magnetic and passionate Amber McCue—entrepreneur, strategist, and founder of AmberMcCue.com. From becoming a single mom at 18 to scaling multiple multimillion-dollar companies across continents, Amber’s story is a masterclass in designing a business (and life) built around true freedom and flexibility.

Key Topics Covered: 

1. Designing a Business for Freedom and Flexibility
   • Amber McCue strategically built her businesses to allow for location independence, anticipating her husband's career might take them internationally. This intention shaped everything from systems to delegating tasks.
2. Building Multimillion Dollar Companies from Scratch
   • Amber shared her journey from single motherhood at 18 to owning several companies and running them from anywhere in the world. Her experience demonstrates it’s possible to build scalable, successful companies while prioritizing family and personal time.
3. Embracing the Modern CEO Mindset
   • Amber introduced her “Modern CEO Method”—a framework for running businesses that don’t require the founder to be "always on," making them more sustainable. The shift from solopreneur to CEO is not just about business growth but about cultivating freedom for yourself.
4. Efficient Time Management: The Power of Boundaries
   • Amber works 20–24 hours a week, rarely more, thanks to clear boundaries and prioritization. She emphasized the discipline to stick to time constraints, only focusing on tasks that drive results and align with personal and business goals.
5. Delegation and Letting Go
   • Identifying tasks to delegate or automate—often starting with administrative work—was crucial for Amber. She encouraged other entrepreneurs to calculate what only they can do versus what can be handed off, freeing up time and reducing business bottlenecks.
6. Personal Development and Mindset Shifts
   • The entrepreneurial journey is deeply personal; Amber highlighted the importance of dealing with guilt around working less, managing other people’s judgments, and having the confidence to do things differently from corporate norms.
7. Failing Forward and Scenario Planning
   • Both Amber and Tina discussed the inevitability of failure in business. Amber recommends using visualization and scenario planning to make failure less daunting, so you’re emotionally and strategically prepared for setbacks.
8. The Ripple Effect of Empowered Women
   • Empowering women to own successful businesses has a powerful ripple effect, benefiting families and communities. Both Amber and Tina are passionate about supporting women to step into confident CEO roles and create generational change.
9. Practical Tips for Growth
   • Start delegating small, with tasks that support revenue-generating activities. As the business grows, incrementally add support, and always make sure your investments in help match your capacity.
10. Community, Planning, and Events
    • Amber runs the annual “Plan A Thon” event to help entrepreneurs plan and celebrate their businesses. She highlighted the value of community and planning as pillars of ongoing business success.

Amber McCue’s story (and strategies) is a masterclass in intentional business design, prioritizing both growth and freedom. Building a business that fits your life—not the other way around—isn’t just possible, it’s essential.

Where to find Tina:

Her Empire Builder: https://www.herempirebuilder.com/

Instagram: https://www.instagram.com/tina_tower/

YouTube: https://www.youtube.com/@herempirebuilder

 

Where to find Amber McCue: 

Amber McCue: https://ambermccue.com/

Amber McCue's All Ideas Workbook: ambermccue.com/alltheideas

Follow Amber on Instagram: @ambermccue