I’m kicking off the year with a bang with wonderful guests, and I couldn’t be more thrilled to have Heather Lahtinen as my new BFF on The Profitable Photographer today! Heather is an award-winning wedding and portrait photographer from Pittsburgh, PA, with over 20 years of experience as a photographer and entrepreneur. She’s built not one but two six-figure businesses and is a true expert in marketing, pricing, and business strategy.

But what makes Heather truly special—and the focus of our conversation—is her mastery of mindset. She’s a certified mindset coach, productivity expert, and mentor to photographers across the globe. Heather also hosts the Flourish Academy Podcast, where she shares her wisdom and wit. One of my favorite insights from Heather? “If you’re not getting the results you want, it’s either a math problem or a thought problem—and spoiler alert, all problems are thought problems!”

I can’t wait for you to hear her advice and start transforming your mindset for success

Here’s what we dove into:

• Heather’s Simple Money-Making Steps: 
• The Belief Triad:
• Step 1: Believe you're a professional.
• Step 2: See yourself as a business owner.
• Step 3: Picture yourself as the CEO of a thriving, multi-six-figure business.
• The Power of Belief: Success starts with believing there are people out there who want what you’re offering. If you’re doubting that, Heather shares how to climb the “belief ladder” to shift your mindset.
• Mindfulness and Monitoring Your Brain:
• Your thoughts create your feelings, which drive your actions.
• Replacing negative thoughts with positive ones can transform your outcomes.
• Remember, "You’re only one thought away from a completely different life!"
• Better Questions, Better Results

Heather’s wisdom will help you stay mindful, motivated, and aligned with your vision for success.

Free Gift: 151 Ways to Get More Photography Clients

Contact Info:

[email protected]

Flourish Academy

Connect with Photography Business Coach Luci Dumas: 

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