For Real: Life, Leadership, & Unlearning

296. What Creates Superfans? Lessons from Flaming Churros, Vet Visits, and a Dentist Meltdown


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Clients don't just want great service. They value and prioritize experiences that stand out, that feel personalized, and that make them superfans of a brand or business. 

So how can you create unforgettable experiences that your clients will rave about to their friends?

Today, Megan and Gina share some memorable experiences from the consumer side, and they share their tips on how it all relates to wedding pros.

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Links Mentioned:

  • Time-Saving Client Questionnaire Bundle: https://www.theplannersvault.com/shop/p/time-saving-questionnaire-bundle
  • The Planner's Vault Client Experience Bundle: https://www.theplannersvault.com/shop/p/client-experience-bundle
  • What to Gift Your Couples and Vendors: https://www.theplannersvault.com/blog/what-should-a-wedding-planner-gift-to-couples
  • The Planner's Vault Discovery Call Guide:  https://www.theplannersvault.com/shop/p/effortless-consultations-a-6-step-framework-for-booking-dream-clients
  • a'Verde Cocina + Tequila Library: https://www.averdecary.com/
  • Midtown Pediatric Dentistry: https://www.midtownkidsdentist.com/
  • Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect: https://www.amazon.com/Unreasonable-Hospitality-Remarkable-Giving-People/dp/0593418573/
  • Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Retention: https://www.amazon.com/Giftology-Increase-Referrals-Strengthen-Retention/dp/1619614332


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(00:02:23) Elevating Client Experiences for Loyal Customers

(00:05:21) First Impressions at the New Vet

(00:13:55) Why Megan's daughter cried when she COULDN'T go to the Dentist!

(00:23:45)  Flaming Churros, Boomboxes, Orange Juice Spray, and SHOTS!

(00:27:58) Personalized Wedding Thank-You - One Easy but Special Gift


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Today's episode is brought to you by The Planner's Vault. The doors are currently closed for The Planner's Vault, but join the wait list now so you can be the first to know when the doors re-open.

Weddings for Real on Social Media:

Instagram: @weddingsforreal

Facebook: @weddingsforreal

twitter: @weddingsforreal

Hosted by Megan Gillikin, Weddings for Real is presented by The Planner's Vault, and is produced by Earfluence.


Feeling the pull to pause and realign? Join me October 27–30 in Ocean Isle Beach, NC for my Restore & Realign Retreat, only a few spots left! Reserve yours here: https://www.theplannersvault.com/restore-realign-retreat-application

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For Real: Life, Leadership, & UnlearningBy Megan Gillikin

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