Natalie Koussa turned podcast listeners into over $45K in sales in 90 days—without a sales page or even editing her episodes.

The secret? A trust-first visibility funnel that starts with guesting on other people’s podcasts and leads into a private podcast that sells her services on autopilot — and converts 60% faster than her usual sales cycle.

In this case study, Natalie explains how she creates content to speak to two distinct buyer types, why skipping fancy intros and editing actually increased conversions, and how storytelling—not showboating—has grown her business with a small but mighty audience.

If you’ve been craving a visibility strategy that prioritizes depth over reach, this episode breaks down the organic, low lift funnel built entirely on trust—and why it works so well.

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