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If your last launch felt flatter than day-old soda despite having an incredible webinar, this episode explains why. š
We're living through what experts call the "trust recession"āa shift making audiences more skeptical and harder to convert than ever. Between AI-generated content flooding the market and post-COVID purchasing fatigue, your audience isn't just evaluating if your course is good anymore. They're scanning to see if you're trustworthy.
I recently talked with a course creator whose webinar was amazingāpeople stayed engaged, gave glowing feedback, but nobody bought. Sound familiar? This heartbreaking scenario is becoming common, and it's probably not your content that's the problem.
š„ In This Episode:
Why the "trust recession" is tanking course creator sales worldwide
How AI and economic uncertainty changed buyer behavior forever
Using transparency as your secret conversion weapon
Choosing connection over perfection in your launches
⨠Ready to break through the growth plateau and hit your six or seven figure goals? My exclusive mentoring program for profitable course creators is opening soon - but spots are extremely limited. Get first access by joining the waitlist at thelaunchlounge.com/mentoring before doors close! š«
š š š
Salome
Get full show notes here
Follow The Launch Lounge on Instagram.
By Salome Schillack4.9
4848 ratings
If your last launch felt flatter than day-old soda despite having an incredible webinar, this episode explains why. š
We're living through what experts call the "trust recession"āa shift making audiences more skeptical and harder to convert than ever. Between AI-generated content flooding the market and post-COVID purchasing fatigue, your audience isn't just evaluating if your course is good anymore. They're scanning to see if you're trustworthy.
I recently talked with a course creator whose webinar was amazingāpeople stayed engaged, gave glowing feedback, but nobody bought. Sound familiar? This heartbreaking scenario is becoming common, and it's probably not your content that's the problem.
š„ In This Episode:
Why the "trust recession" is tanking course creator sales worldwide
How AI and economic uncertainty changed buyer behavior forever
Using transparency as your secret conversion weapon
Choosing connection over perfection in your launches
⨠Ready to break through the growth plateau and hit your six or seven figure goals? My exclusive mentoring program for profitable course creators is opening soon - but spots are extremely limited. Get first access by joining the waitlist at thelaunchlounge.com/mentoring before doors close! š«
š š š
Salome
Get full show notes here
Follow The Launch Lounge on Instagram.

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