The Floral Hustle

3 key ingredients of a six figure florist - Mini Episode


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Hello flower friends! Welcome back to the Floral Hustle Podcast with your host, Jen. In today's mini episode, we're diving into the three crucial elements that can propel your florist business into a six-figure year. Let's break it down:

  1. Focus on Revenue-Producing Opportunities:
    • Successful florists prioritize activities that generate income efficiently.
    • Identify and assess areas in your business that may not be profitable, such as order gathering with high fees.
    • Concentrate on revenue-generating tasks like networking, creating proposals, meeting with clients, and devising strategies for maximum profitability.
    • Audit your time investment and ensure it aligns with your highest revenue-generating activities.
  2. Do Things That Feel Good:
    • Acknowledge the importance of aligning your actions with what feels good for your business.
    • As the CEO, avoid getting stuck in tasks that don't resonate with you.
    • Cultivate positive energy by focusing on aspects of your business that bring fulfillment and creativity.
    • Assess your mindset and eliminate negativity, creating a positive environment that attracts success.
  3. Build a Strong Networking Tribe:
    • Networking is a key component for success in the florist business.
    • Instead of broad marketing efforts, focus on building a network that positions you as an authority.
    • Invest time in developing relationships with vendors, planners, and your ideal clients.
    • Your tribe should be comprised of individuals who genuinely support and believe in your success.
    • Building strong relationships with key individuals can lead to referrals and opportunities for bigger, more lucrative projects.


Remember, flower friends, your network, positive energy, and strategic focus on revenue-generating activities are the secrets to achieving a six-figure florist business. Thank you for tuning in, and may your day be filled with blooming success! 🌸

01:18 Focusing on Revenue Producing Opportunities
04:25 Doing Things That Feel Good in Your Business
06:29 The Impact of Positive Energy in Your Business
09:32 Building Relationships with Vendor Friends
10:33 Conclusion: The Secret to a Six Figure Business


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The Floral HustleBy Jeni Becht

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