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By Jeni Becht
4.8
3131 ratings
The podcast currently has 202 episodes available.
In this episode of The Floral Hustle, Jen dives into three powerful strategies every florist needs to set up their business for success in 2025. From reflection and goal planning to creating an actionable roadmap, this episode is packed with insights to help you grow, scale, and prepare your floral business for long-term success. Whether you're focused on increasing revenue, improving your brand, or enhancing client relationships, this episode will give you practical steps to implement now for a successful future.
Topics Covered
Key Takeaways
Action Steps for Florists
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Episode Title
"3 Key Steps to Prep Your Floral Business for Success in 2025: The Floral Hustle Podcast"
Episode Description
In this episode of The Floral Hustle, Jen dives into three powerful strategies every florist needs to set up their business for success in 2025. From reflection and goal planning to creating an actionable roadmap, this episode is packed with insights to help you grow, scale, and prepare your floral business for long-term success. Whether you're focused on increasing revenue, improving your brand, or enhancing client relationships, this episode will give you practical steps to implement now for a successful future.
Topics Covered
Key Takeaways
Action Steps for Florists
Related Links and Resources
Subscribe & Review
If you found this episode helpful, please subscribe to The Floral Hustle on Spotify or Apple Podcasts, and leave a review! Reviews help other florists find this content, and together we can help each other succeed.
In this minisode of The Floral Hustle, Jen dives into one of the most powerful marketing tools you have: you! As florists, we often pour our heart and creativity into our designs, but showing up as the face behind our business can elevate trust, connection, and ultimately, client bookings. Jen shares actionable tips for being visible, relatable, and magnetic in your business. Learn why it’s crucial to let your personality shine, build rapport with clients and vendors, and how simply being present on social media or your website can drive meaningful engagement.
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Takeaway Tips for Florists
Listen Now to Embrace Your Business’s Biggest Asset—YOU!
In this insightful episode of The Floral Hustle podcast, Jen welcomes special guest Franceska, widely known as “The Hotel Florist.” Franceska shares her journey from corporate burnout to building a sustainable and profitable floral business through recurring hotel contracts. She explains how florists can explore revenue streams beyond weddings and daily flower orders, especially by partnering with hotels and other high-end corporate clients.
Whether you’re a florist eager to boost your income, find financial stability, or simply avoid the wedding season grind, this episode reveals how to approach the hotel industry with confidence. Discover the potential of building a high-value, recurring revenue model and learn actionable steps to get started in this niche.
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For anyone who wants to sign up for Novo use this link for $40 free cash: https://onboarding.novo.co/signup?referral_code=FranceskaMcCaughan&first_name=Franceska
SurThriving Memoir on Amazon: amzn.to/4aGCG1t
Hotel Florist Profit Method Best Selling Book on Amazon: https://amzn.to/3YRrs7Q
Join my free masterclass on How to Start with Hotels on November 10th, 11th and 15th: https://webinarkit.com/webinar/registration/67237449169d9ea21b8c6e0d
PROGRAM LINKS:
Starter Challenge: https://www.thehotelflorist.co/offers/kJfYujU8?coupon_code=WELCOME90
Starter Challenge Holiday Edition: https://www.thehotelflorist.co/offers/oeK7zwBr Petals to Profit, 6 Week Consistent Income System: https://www.thehotelflorist.co/petals-to-profit
The Hotel Florist Starter Kit: https://www.thehotelflorist.co/starter-kit The Hotel Florist Profit Method (doors open November 10-16, 2024) so email us to get on the list: hello@thehotelflorist.
Follow Us: Don’t miss a single episode! Subscribe to The Floral Hustle on your favorite platform, and leave a review if you enjoy the show. Follow us on Instagram for updates and floral business tips!
Welcome, flower friends! 🌸 In this minisode of The Floral Hustle, Jen dives deep into the art of creating beautiful floral designs by breaking down the essential layers of design. Perfect for florists looking to refine their recipes, simplify pricing, and elevate their arrangements, this episode guides you through each layer needed to make your florals bloom to their fullest.
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Special Announcement: Business, Bouquets, & Branding Workshop
Exciting news! Jen is launching the Business, Bouquets, & Branding Workshop in January, held in her home-based studio in Minneapolis. This unique, hands-on workshop will cover everything from recipe building to photographing your creations and branding your floral business with confidence.
In this episode of The Floral Hustle, host Jen dives into the realities of balancing a thriving floral business with motherhood, personal wellness, and ADHD. As a solo florist working out of her garage and generating six figures, Jen shares candid insights about managing life’s daily challenges while keeping her business stress-free and profitable. With over 20 years of experience and a certified life and mindset coach, Jen reveals how to build resilience, prioritize mental health, and maintain harmony in both business and family life.
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In this episode, Jen shares actionable tips to help you move closer to achieving a $100,000 floral business. Whether you're just starting out or have been in the floral industry for a while, these three simple yet powerful steps can set you on the right path. It's all about the little things you can do this week that will lead to bigger results.
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Want to Fast Track Your Success?
Jen introduces the Floral CEO Accelerator, a 12-week group program designed to help wedding and event florists build a thriving business. If you're ready to take your business to the next level, check out the details in the show notes below. https://thefloralhustle.myflodesk.com/floralceoaccelerator
Resources Mentioned:
Follow Jen on Instagram:
@thefloralhustle
Be sure to follow Jen for more business tips, insights, and inspiration!
Join the Conversation:
What steps are you taking to move your floral business toward $100K? Share your thoughts in the comments or tag Jen on social media!
In this episode of The Floral Hustle podcast, Jen dives into the strategies that successful florists can use to keep their calendar full, even during slow seasons. From booking high-end clients to ensuring consistent bookings year-round, Jen offers practical tips for wedding florists looking to build and maintain a six-figure floral business. Learn how to manage client expectations, foster relationships with key wedding vendors, and keep your creative spark alive to attract your ideal clients.
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If you’re a florist looking to scale your business to six figures, this episode is packed with actionable tips and strategies to help you consistently book weddings and grow your business. Jen’s advice on staying creative, cultivating vendor relationships, and using social media strategically will help you hit those revenue goals while keeping your passion for floristry alive.
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In this minisode of The Floral Hustle, Jen dives into the importance of diversifying your revenue streams as a florist to build a thriving, six-figure business. She discusses why relying on a single revenue source—like wedding florals—can limit growth and lead to burnout. Instead, Jen shares how adding a la carte flowers, silk flower rentals, workshops, and corporate partnerships can transform your business, boost your income, and reduce stress.
If you're a florist looking to scale your business to $100K and beyond, this episode is packed with actionable insights on how to create multiple streams of income while maintaining a life-first business.
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In this special 100th episode of The Floral Hustle podcast, I dive into the essential strategies every florist needs to build a successful and profitable floral business. Whether you’re just starting out or looking to elevate your business to six figures, this episode covers the foundational principles that will help you create a business that not only fulfills your passion but also provides financial stability.
I also share exciting details about my upcoming 5-Day 100K Challenge, where you’ll learn how to grow your business to six figures while maintaining balance in your life.
What You’ll Learn in This Episode:
Why You Should Listen: If you’re a florist striving to grow your business to six figures and beyond, this episode is packed with actionable insights that will help you transform your floral business into a profitable, sustainable venture. From pricing strategies to relationship-building, this episode will give you the tools you need to attract the right clients, streamline your operations, and scale your business.
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Take the Next Step: Ready to take your floral business to the next level? Join me for the 5-Day 100K Challenge where you’ll learn the exact steps to build a six-figure business that you love. Sign up here- thefloralhustle.com/100k
Connect with Me:
In this week’s minisode of The Floral Hustle, Jen dives deep into the importance of consistency in building a six-figure floral business. Discover how small, consistent actions—whether in social media, client follow-ups, or even planning your week—can lead to massive results over time. Jen shares real-world examples of how inconsistent efforts in areas like social media posting can hinder growth and outlines how to build strategies that work.
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