Honest Ecommerce

310 | Focus, Profit, and Long-Term Success | with Sean Agatep


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Sean is a brand owner/operator & has a specialty in building teams & processes efficiently. Originally from Seattle, he spent 5 years living in China living (breathing) product development & supply chain, and now is based out of San Diego, CA.

In This Conversation We Discuss:

  • [00:45] Intro
  • [01:17] Chasing opportunities abroad after graduating
  • [02:30] Navigating the challenges of crowdfunding campaigns
  • [03:27] Diagnosing messaging from top campaigns
  • [04:32] Leveraging early opportunities in crowdfunding
  • [05:12] Owning the responsibility for product-market fit
  • [06:11] Prioritizing proven experience over potential
  • [07:35] Valuing brand reputation over chasing trends
  • [09:25] Tinkering with Shopify from the very beginning
  • [10:36] Expanding product lines with complementary items
  • [11:15] Episode sponsors: StoreTester and Intelligems
  • [14:29] Understanding the challenges of apparel & soft goods
  • [15:47] Establishing your product's value before launching
  • [16:20] Embracing the long route to perfecting new products
  • [17:03] Recognizing different customer behaviors across products
  • [18:01] Surveying customers to guide product expansion
  • [19:04] Realizing that customer bases differ by product
  • [20:00] Figuring out if new products fit your brand
  • [20:53] Managing the shift from top-line to profit focus
  • [22:51] Restructuring for lean growth and profitability
  • [24:28] Operational strength through offshore hires
  • [26:31] Rethinking outsourcing for quality and value
  • [28:06] Value through global workforce opportunities
  • [29:34] Exploring Vincero and Tidal’s offerings

Resources:

  • Subscribe to Honest Ecommerce on Youtube
  • Timeless pieces, modern style, premium performance vincerocollective.com/
  • Follow Sean Agatep linkedin.com/in/sagatep/
  • Founder-led headhunting and staffing solutions hiretidal.com/
  • Book a demo today at intelligems.io/
  • Done-for-you conversion rate optimization service storetester.com/

If you’re enjoying the show, we’d love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

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