Cubicle to CEO

310. Outperforming In-Person Teams: Inside The Remote Culture That Beats Industry Benchmarks for Work Satisfaction


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Many remote teams struggle with connection, culture, and performance, but Ginni Media is raising the bar.

Founder Ginni Saraswati Cook recently led a company-wide culture assessment to evaluate how her remote team was experiencing work satisfaction across five core drivers: Sense of Progress, Challenge, Autonomy, Meaningful Goals, and Team Support.

When comparing the results, Ginni Media beat the industry average in every category, including scoring an impressive 100% in team support. Even traditionally tough metrics like autonomy and progress came in nearly 20 percentage points higher than typical benchmarks for remote, hybrid, and in-person teams.

This is not a happy accident. In today’s case study, Ginni breaks down the intentional leadership strategies she uses to build trust, motivate her team, and maintain high work satisfaction.

If you lead a remote team—or plan to—this is a culture blueprint worth copying.


Connect with Ginni:

  • www.ginnisaraswati.com
  • www.ginnimedia.com
  • IG @theginnishow / @ginnimedia
  • https://www.youtube.com/@TheGinniShow

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      Cubicle to CEOBy Ellen Yin

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