eCommerce Badassery

326. 76% of Consumers Think Online Shopping is BORING. Here's How YOU can Stand Out


Listen Later

The Missing Element in Your eCommerce Strategy: How to Create Discovery Moments That Drive Sales

Feeling like something's missing from your online store experience? You're not alone. New research shows 76% of online shoppers feel eCommerce has lost its spark, and a staggering 79% describe the experience as lonely.

In this tactical episode, I'm breaking down exactly how to rekindle the joy of discovery in your online store – transforming the shopping experience from functional to memorable. Based on findings from the "Spark of Discovery" study, I'll show you how to create those magical moments that turn browsers into loyal customers.

From gamification strategies and personalization techniques to video implementation and surprise-and-delight tactics, you'll learn proven ways to bring emotional connection back to your online shopping experience.

Tune in to learn:

  • Why your customers feel disconnected when shopping online (and what to do about it)
  • How to recreate the in-store discovery experience in your digital store
  • Specific tools and techniques to reduce overwhelm while increasing discovery
  • Simple ways to create "happy accidents" that keep customers coming back
  • How to leverage customer data ethically for personalized experiences that feel magical, not creepy
  • Don't miss the full show notes with links to all the tools, courses, and episodes mentioned, plus access to the complete Criteo report that inspired this conversation.

     

    _______

    Full Episode Show Notes

    http://ecommercebadassery.com/326

     

    _______

    Learn With Me

    Work with Me 1:1

    https://ecommercebadassery.com/ecommerce-help/

    https://ecommercebadassery.com/email-marketing/

     

    Courses & Membership

    https://ecommercebadassery.com/membership

    https://ecommercebadassery.com/programs

     

    _______

     

    Let's Connect

    Website: http://ecommercebadassery.com

    Instagram: http://instagram.com/ecommercebadassery

    Membership: http://ecommercebadassery.com/membership

     

    _______

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

     

    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

     



    ...more
    View all episodesView all episodes
    Download on the App Store

    eCommerce BadasseryBy Jessica Totillo Coster

    • 4.9
    • 4.9
    • 4.9
    • 4.9
    • 4.9

    4.9

    66 ratings


    More shows like eCommerce Badassery

    View all
    Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

    Social Media Marketing Podcast

    1,443 Listeners

    The Amy Porterfield Show by Amy Porterfield

    The Amy Porterfield Show

    4,580 Listeners

    Shopify Masters by Shopify

    Shopify Masters

    377 Listeners

    Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

    Build Your Tribe | Grow Your Business with Social Media

    2,619 Listeners

    Perpetual Traffic by Tier 11

    Perpetual Traffic

    748 Listeners

    Well-Oiled Operations with Stacy Tuschl by Stacy Tuschl

    Well-Oiled Operations with Stacy Tuschl

    507 Listeners

    The Goal Digger Podcast by Jenna Kutcher

    The Goal Digger Podcast

    12,055 Listeners

    Proof to Product by Katie Hunt

    Proof to Product

    272 Listeners

    The Product Boss Podcast by Jacqueline Snyder

    The Product Boss Podcast

    873 Listeners

    Boutique Chat by The Boutique Hub with Ashley Alderson

    Boutique Chat

    850 Listeners

    The Jasmine Star Show by Jasmine Star

    The Jasmine Star Show

    2,581 Listeners

    Marketing Made Simple by Powered by StoryBrand

    Marketing Made Simple

    284 Listeners

    Marketing Against The Grain by Hubspot Media

    Marketing Against The Grain

    351 Listeners

    Etsy Seller Success: Tips for Starting, Growing and Scaling Your Etsy and E-Commerce Shop by Dylan Jahraus | Etsy Business Coach and E-commerce Expert

    Etsy Seller Success: Tips for Starting, Growing and Scaling Your Etsy and E-Commerce Shop

    123 Listeners

    Good Content with Shannon McKinstrie by Shannon McKinstrie

    Good Content with Shannon McKinstrie

    116 Listeners