Cubicle to CEO

331. 9 Unexpected Marketing Campaigns Crushing It Right Now | Roundtable


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Wrapping up our series on the most unique ways to market and sell in 2026, host Ellen Yin sits down with producer Sabrina Nasser and marketing strategist Stephanie Paradiso for a roundtable on the real-world campaigns that captured our attention in recent months.

From major brands to scrappy mom-and-pops, we deconstruct how brands are turning everyday products into conversation starters, choosing intimacy over reach to drive influence, and playing into the unexpected to stop people mid-scroll.

These are the creative marketing campaigns shaping our next big ideas—and they might spark yours, too.

Connect with Steph:

  • www.inspiredsocial.co
  • IG: @inspiredsocialco
  • Listen to Steph's last episode on Cubicle to CEO
  • Links mentioned in the episode:

    • Huda Beauty Pop Socket
    • Rhode Lip Tint Phone Case
    • @eugbrandstrat Meta Close Friends Strategy Breakdown
    • Brittany Robert's Close Friends Launch Strategy
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        Cubicle to CEOBy Ellen Yin

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