Today, I speak with Iben Falconer.  Iben Falconer is the former Business Development Director of the Americas for BIG - Bjarke Ingels Group. Iben joined BIG's NYC office in 2010.

During her tenure, the NYC office grew from 13 to 200 employees, and greatly expanded its market reach, winning its first North American cultural and institutional projects. In addition to being involved with the company's business development strategy and leading its implementation, she was also a member of the executive management team.

Prior to BIG, Iben worked for Steven Holl Architects, the Museum of Modern Art, and the Urban Land Institute.

More recently, she was a Director at Gehl, and before that, the Director of Strategic Initiatives at Columbia University Graduate School of Architecture, Planning and Preservation.

I'm excited to have Iben on with us today to talk about BIG's explosive growth during it's early years in the United States.

As we record this episode, we are 4 months into the COVID-19 pandemic, so this conversation is especially crucial as you look for strategies to maintain and gain new clients and projects during difficult times.

You can reach Iben via her email at [email protected] or through her LinkedIn at https://www.linkedin.com/in/ibenfalconer/.

 

► Subscribe to my YouTube Channel for updates:

https://www.youtube.com/c/BusinessofArchitecture

*******

For more free tools and resources for running a profitable, impactful and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/enoch.sears/ Website: https://www.businessofarchitecture.com/ Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/podcast/ iTunes: https://itunes.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast

*******

Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com

Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com

Come to my next live, in-person event: https://www.businessofarchitecture.com/live

Carpe Diem!