HerBusiness

346: How to Market Multiple Offers Without Overwhelming Your Audience (or Yourself)


Listen Later

If you've ever found yourself stuck in what feels like perpetual promotion mode, feeling like you're shouting, "Buy my thing. Buy my thing." This episode is for you.

In this special "Ask Suzi" episode, Suzi Dafnis shares a question from one of our members, and one that so many women business owners ask:

How do I market multiple services, products, or programs without confusing my audience or exhausting myself?

As your business grows, your offer range often grows too — but that doesn't mean you have to market everything at once.

Suzi breaks down four powerful shifts that will help you simplify your marketing, make more aligned sales, and build a more sustainable business — one that doesn't rely on you being in constant "sell" mode.

In This Episode:

  • Why more offers don't always mean more results
  • How to simplify what you're offering and focus on the right things at the right time
  • The importance of knowing your numbers so you can work smarter, not harder
  • How to stack your offers throughout the year to build momentum
  • The difference between public promotions and private invitations — and why you don't need to promote every offer to everyone
  • Real examples from different types of businesses — including consultants, stylists, and traditional service-based businesses

Mentioned in This Episode:

The HerBusiness Network

Money Metrics Blueprint

Follow us on Instagram

Leave a review on Apple Podcasts (we'd love it!)

...more
View all episodesView all episodes
Download on the App Store

HerBusinessBy HerBusiness (Host: Suzi Dafnis)

  • 5
  • 5
  • 5
  • 5
  • 5

5

10 ratings


More shows like HerBusiness

View all
Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,454 Listeners

The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,590 Listeners

The Kelly Roach Show by Kelly Roach

The Kelly Roach Show

924 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,086 Listeners

The Game with Alex Hormozi by Alex Hormozi

The Game with Alex Hormozi

4,471 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

8,790 Listeners

The Product Boss with Jacqueline Snyder by Jacqueline Snyder

The Product Boss with Jacqueline Snyder

884 Listeners

The Angela Henderson Online Business Show by Angela Henderson

The Angela Henderson Online Business Show

17 Listeners

True Crime Conversations by Mamamia Podcasts

True Crime Conversations

556 Listeners

The Ecommerce Roadmap by Susan Bradley: E-commerce Expert

The Ecommerce Roadmap

215 Listeners

Launch Your Box Podcast with Sarah Williams | Start, Launch, and Grow Your Subscription Box by Sarah Williams

Launch Your Box Podcast with Sarah Williams | Start, Launch, and Grow Your Subscription Box

156 Listeners

Chill & Prosper with Denise Duffield-Thomas by Denise Duffield-Thomas

Chill & Prosper with Denise Duffield-Thomas

216 Listeners

ZOE Science & Nutrition by ZOE

ZOE Science & Nutrition

2,130 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

20,577 Listeners

The Oprah Podcast by Harpo

The Oprah Podcast

1,679 Listeners