My Digital Farmer Podcast

365 Build Your Farm's "Dream 25" List


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What if the fastest way to grow your farm business wasn't finding more customers… but finding the people who already HAVE your customers' attention?

In this episode, I'm introducing the concept of the "Dream 25 List" -- a simplified version of the famous Dream 100 marketing strategy -- and showing farmers how to identify partnership opportunities hiding all around them.

We're talking about:

  • what's a Dream 25 list?
  • why partnerships can accelerate trust faster than social media
  • how to identify 25 businesses and influencers that already serve your ideal customer
  • examples of creative partnerships for flower farms, CSA farms, meat producers, and wedding flower growers

I also share real examples from Shared Legacy Farms, Anderson Farms, Weber Ranch, and a coaching call inside Farm Marketing School that sparked this conversation.

Homework Assignment:

Create your own Dream 25 List:

  • Who already has the trust and attention of your ideal customer?
  • Then choose THREE relationships to begin building this month.
Helpful Links & Resources

What email provider do I use? I recommend Kit.com -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link!

Thank You to Our Podcast Sponsors:

Local Line is my farm's preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2026. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline

Farm Marketing School is my step-by-step monthly membership program for direct-to-consumer farmers who are ready to treat marketing like a system, not a guessing game. Inside, you'll get plug-and-play projects, templates, monthly coaching, and a repeatable framework to help you grow your email list, run stronger promotions, and increase sales (whether you're a vegetable, meat, CSA, flower, dairy, microgreen, or value-added farm). Your investment is only $69/month. Over 20 marketing projects to choose from. Learn more and enroll at: www.mydigitalfarmer.com/fms

Support the Podcast:

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Subscribe on your favorite podcast app so you never miss an episode. ⭐️ Leave a Review on Apple Podcasts, because it helps other farmers find the show. Share this episode with a fellow farmer or small business owner. Or forward my weekly email about the show to a farmer! (Get on that email list here to get more marketing tips: www.mydigitalfarmer.com/subscribe)

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My Digital Farmer PodcastBy Corinna Bench

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