Starting a small business academy and teaching others how to start a successful bakery business with Rob and Jen Morris.

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Welcome to episode 366 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Rob and Jen Morris about how they teach home bakers how to start a bakery business.

How to Start a Successful Bakery Business

We're really excited to welcome Rob and Jen back to the podcast after three years!

When they last came on the show, Jen and Rob were running their bakery, Cupcakeology, but since then, they have closed up shop and started sharing their expertise as baking business coaches.

Through their Start Small Win Big Academy, they teach home bakers how to start a profitable and successful bakery business — just like they did! You'll hear why they decided to make this switch, how they're grown their new business, what success their students have had, and more.

In this episode, you'll learn:

• Why Rob and Jen decided to shut down their bakery
• Why they decided to launch the Start Small Win Big Academy
• How they approach marketing for their new business
• How they use paid advertising to grow their business
• How they attract students who are motivated and excited
• Why they encourage their students to smart small and grow over time

Resources:

• Start Small Win Big Academy
• 192: Bootstrapped Cupcakes: How Rob and Jen Built a Successful Business
• Lovin' from the Oven
• Jess Sims
• Food Blogger Pro Directory
• Follow Rob and Jen on Instagram and Facebook
• Join the Food Blogger Pro Podcast Facebook Group

If you have any comments, questions, or suggestions for interviews, be sure to email them to [email protected].

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership