Do your potential clients see you as the valued and professional brand that you are? In the second episode of our Brand Authority Series, we're exploring the essential elements of building a credible and in-demand brand. Listen in as I share how you can determine what you want to be known for and build messaging that resonates with your potential clients!

Today's episode is brought to you by Kajabi! I use Kajabi to house my freebies, my email list, my coaching pages, and client replay calls. Kajabi also offers podcast hosting, communities, and memberships. This all-in-one tools helps streamline my admin and marketing efforts! You can try Kajabi for free today with the link below!

TRY KAJABI >>

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

In This Episode You'll:

1. Determine what you want to be known for.
2. Build your brand messaging.
3. Learn how to communicate the benefits of your brand.
4. Grab a guide to brand authority.

Find it quickly:

2:45 - What do you want to be known for?

3:42 - What do you do and how is it benefiting the customer

8:15 - Build your brand messaging prompt

9:36 - Highlight your uniqueness

12:19 - Review client reviews and testimonials

 - The Brand Authority Blueprint

Mentioned in This Episode:

Building a Storybrand

The Brand Authority Blueprint

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>