Called to Both - Balancing Motherhood and Business for Photographers

What’s on your reading list for 2025? Today’s episode features five of my top recommendations for business books to read next year.

In This Episode You'll:

1. Find 5 new books to add to your reading list for 2025.
2. Explore the different styles of business finance books available.
3. Hear why I recommend each of these for every entrepreneur!

Find it quickly:
:41 Top 5 Business and Money Books for 2025
2:17 - Book 1
4:46 - Book 2
5:59 - Book 3
7:33 - Book 4
9:01 - Book 5

Mentioned in this Episode:
Free Money by Austin L. Church
Out of the Maze by Spencer Johnson
The Psychology of Money by Morgan Housel
Undistracted: Bob Goff
10x is Easier than 2x: by Dan Sullivan

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

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Do you have financial goals for 2025? Today’s episode dives into planning for profitability in your business. I’m sharing my best tips and steps that I take in my own business to plan for profit. 

In This Episode You'll:

1. Explore my plans for a profitable 2025.
2. Learn the key elements of a profitable business plan.
3. Find ways to explore untapped potential in your business.

Find it quickly:
2:09 - Setting Profit Goals for 2025
4:02 - Reflect and assess your current place in business
4:20 - Understand your goals. 
8:34 - Identifying Best Clients and Revenue Streams
11:58-  Long-Term Growth vs. Short-Term Gains
14:26 - Implementing CEO Days
16:09 - Checking for Untapped Revenue
18:39 - Creating a Spending Plan
20:56 - Scheduling Money Check-Ins

Mentioned in this Episode:
The Family Goals Podcast with Shay & Graham Cochran
Book a Coaching Call

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

I’m pregnant! Today’s episode is a personal life update. I’m sharing how my pregnancy is going, plus my plans for the end of the year and how we are getting ready to have another baby join our family.

In This Episode You'll:

1. Hear an update on our lives!
2. Explore this season of rest.
3. Find out what's coming up.

Find it quickly:
2:35 - Navigating a Year of Change
4:19 Pregnancy Journey and Challenges
10:41 Planning for the Future
13:21 Maternity Leave and Business Plans
13:51 End of Year Reflections and Opportunities

Mentioned in this Episode:
Episode 88: An Inside Look at My Year-End Planning & Goal Setting Process As a Business Coach & Creative Business Owner

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

When you run a service based business, especially one that is seasonal, managing your cashflow can be a struggle. In today's episode, we're exploring the importance of financial stability, how to diversify your revenue, and creating accountability in your business.

In This Episode You'll:

1. Explore revenue diversification.
2. Learn about potential revenue streams.
3. Hear common obstacles you may face.

Find it quickly:
01:36 - Challenges of a Seasonal Photography Business
02:20 - Financial Stability and Diversification
02:46 - Personal Experience
05:41 - Leveraging Your Brand for Additional Revenue
06:45 - Diversifying Without Abandoning Core Services
07:20 - Common Obstacles to Creating New Revenue Streams
07:44 - Overcoming Stagnation in Your Business
08:18 - Acknowledging the Challenges of Diversification
09:49 - Building Accountability for Success
10:38 - Resources for Diversification

Mentioned in this Episode:
Episode 75: Affiliate Marketing for Content Creators
Episode 74: Growing Beyond Services: Diversifying Revenue Streams
joymichelle.co/coaching

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

If you're looking to add more visibility to your business, one of the fastest ways to do this is by borrowing audiences. When you get yourself in front of other people's audiences, you're able strategically share your knowledge, your offerings, and meet them where they're at. In today's episode, I'm walking you through four steps to borrowing audiences!

[This episode is a re-run. It originally aired as episode 6 on October 2, 2023]

Today’s episode is brought to you by my PitchPower email template pack, you’ll find 10 email pitches to get you the visibility and collaborations you want in your biz. This email template pack includes emails for reaching out cold and a template for turning free product or affiliate collaboration offers into paid deals.

Buy Now >>

In This Episode You'll:

1. The power of visibility marketing.
2. Explore examples of borrowing audiences.
3. Four steps to borrowing audiences.

Find it quickly:

2:05 - Get Visible Fast By Borrowing Audiences

2:30 - Three Examples of Borrowing Audiences

5:03 - Four Steps to Get Visible Fast By Borrowing Audiences

05:15 - Step 1. Decide who you want to get in front of and why.

7:05 - Step 2. Identify where your audience is already hanging out.

9:27 - Step 3. Choose your speaking topics or the value you want to add.

12:40 - Step 4. Pitch yourself with a specific ask.

Mentioned in this Episode:

PitchPower email template pack

Rephonic Graph

Episode 37: Your Brand Messaging | Brand Authority Series

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

If you're like me and love hearing what others are doing with their time inside their business, today's episode is for you! What can you get done in 60 minutes in your business? In today's episode, I'm sharing a concept that has changed my work days—the power hour.

Listen in as I share about this concept, how I'm managing my time with timers, and how I build out my task list.

[This episode is a re-run. It originally aired as episode 6 on April 4, 2022]

In This Episode You'll:

1. Learn what a power hour is.
2. Explore tasks to include in your power hour.
3. Hear how I approach my own power hours.

Find it quickly:

01:04 - What is a Power Hour?

02:19 - Reasons to Implement a Power Hour

04:12 - Tasks for Your Power Hour

06:50 - Tips for Effective Power Hours

You can view full show notes and transcript at joymichelle.co/5.

Mentioned in Today's Episode:

Power Hour Template for Notion

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

Is it time for a pivot in your business? Whether you're contemplating a pivot or ready to make it, this episode is for you! Listen in as I highlight the signs that indicate you might be ready to pivot, along with 5 ways to make your pivot ahead more successful!

[This episode is a re-run. It originally aired as episode 80 on September 11, 2023]

In This Episode You'll:

1. Understand the challenges that come with pivoting.
2. See the signs that indicate it's time to pivot.
3. Learn 5 steps to successfully pivot.

Find it quickly:

1:42 - How to Know When It's Time to Pivot

3:41 - Examples of Pivots

7:49 - 5 Steps to Successfully Pivot

Mentioned in This Episode:

Episode 74: Growing Beyond Services: Building Diverse Revenue Streams

Episode 75: Affiliate Marketing for Content Creators

Episode 76: 3 Ways to Know If Your New Offer Will Sell Before You Create It

Episode 77: How a YouTube Channel Can Help Diversify Your Business Revenue

Episode 78: Stepping into the Digital Product World: Getting Started

Episode 79: Navigating Sponsorships and Brand Deals: Are They Worth It? A Guide to More Successful Brand Collaborations

 Your Dream Life Starts Here

 Days Since App

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

If growth is something you're after in your business, you have to be willing to face the discomfort that comes with it. In today's episode, I'm sharing a conversation I had with Dan Moyer about my own experience with growth and how we as business owners can sustainably build a business we love while living a life we want.

[This episode is a re-run. It originally aired on Dan Moyer's podcast on November 15, 2022]

In This Episode You'll:

1. Explore the concept of growth for business owners.
2. Learn to face and overcome setbacks and challenges.
3. Listen to my own experiences.

Find it quickly:
5:31 Joy's Journey: From College to Photography
8:59 The Grit and Determination Behind Success
15:15 Mindset and Overcoming Challenges
24:03 The Tipping Point and The Compound Effect
25:55 Balancing Motherhood and Entrepreneurship
27:21 Transforming Business with Parenthood
31:00 Outsourcing and Team Building
41:10 Strategies for Starting Over
43:30 Mindset and Persistence

Mentioned in this Episode:
The Compound Effect
The E-Myth Revisited
Profit First for Contractors

Connect with Dan:
Instagram: @danielmoyercoaching
Website: danielmoyercoaching.com

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

Calling all multi-passionate entrepreneurs! You can have and market to multiple audiences and still be successful. This is an opinion that I actually spent a long time not believing—yet here I am, doing exactly that. In today's episode, I'm giving you the permission to do more in your business and sharing the tools you need to do it!

[This episode is a re-run. It originally aired as episode 30 on September 19, 2022]

In This Episode You'll:

1. Find where there is overlap in your audiences.
2. Understand the disadvantages of the tutorial trap.
3. Not let being multi-passionate hold you back.

Find it quickly:

2:21 - Behind Joy's Business

3:47 - Why Marketing to Multiple Audiences is Hard

6:07 - One Content Medium

7:59 - Consistent Content Creation

10:09 - Permission

12:30 - Repurpose Content

15:56 - Leverage Your Personal Brand

17:47 - Avoid the Tutorial Trap

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

I'm often having conversations with fellow entrepreneurs about all the things we don't hear talked about publicly, but in today's episode, you're going to hear what one of those conversations sounds like. Angie McPherson invited me to chat about our own educational investments on her podcast and it was just too good not to air here! Listen in as we share the wins, the lessons learned from less-than-perfect investments, and how we’ve used education as self-investment to propel our businesses forward. 

[This episode is a re-run. It originally aired on Angie McPherson's podcast on August 22, 2024]

In This Episode You'll:

1. Explore the power of educational investments.
2. Determine which investment options to consider based on where you are in business.
3. Understand why you should have an education budget for growth.

Find it quickly:
:25 - The Power of Educational Investments
4:51 - The Journey of Investing in Education
12:51 - Types of Educational Investments
20:26 - Creating Offers with Clarity
21:28 - Investing in Education
22:06 - The Course Graveyard
22:53 - Budgeting for Growth
24:01 - The Value of Mentorship
33:13 - The Importance of Self-Belief
33:50 - Advice for Entrepreneurs at Different Stages

Mentioned in this Episode:
Voxer
CreativeLive

Connect with Angie:

Instagram: instagram.com/angiejanine

Website: angiemcpherson.com

Work with Angie: angiemcpherson.com/marketingmastery

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>