The Midpacker Podcast

#38 Andy Pearson | Liquid Death, Vol State, & Creating Joy In Everything You Do


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In this episode, Troy Meadows interviews Andy Pearson, VP of Creative at Liquid Death. They discuss Andy's journey to running, his high-pressure job, and the balance between work and family life. 

They also delve into Andy's unique approach to creativity and how Liquid Death's unconventional marketing strategies have garnered attention. Andy shares his perspective on dealing with negative feedback and the importance of creating joy in everything they do. Andy Pearson discusses how he balances training with his responsibilities as a parent, work and getting in his training. He also shares his experience of orienteering with his son and the impact it has had on their relationship. 

The conversation then shifts to the Barkley Marathons and the unique challenges it presents. Finally, Andy talks about the Vol State race and the support he received from road angels along the way. In this conversation, Andy Pearson discusses the dangers of running Vol State and shares his experiences running on country roads and the challenges of dealing with traffic. He discusses his excitement for Western States and the coincidence of both him and Dom getting selected in the lottery.

They also discuss Between Two Pines the Trail Running Comedy Podcast that Andy does with Dom Grossman and the fun they are having rifting with the guests that they have on each month.

He also mentions his idea for a fundraising event, running 100 miles by completing laps on a dirt path in a park to support his daughter's preschool.


Takeaways

  • Andy's journey to running started later in life, and he found success in ultra running despite not having a background in track or cross country.

  • Creativity is Andy's superpower, and he approaches it by being counterintuitive and contrarian.

    • Dealing with negative feedback is part of the process, and it can be used as fuel for improvement.

      • Orienteering can be a fun and engaging activity to do with children, fostering a love for adventure and navigation.

      • The Barkley Marathons is a grueling and unconventional race that tests participants both physically and mentally.

        • Training for Western States can be challenging, and injuries can impact preparation.

          • Fundraising through running can be a creative way to support local organizations.


          • Andy’s Links

            IG @ievenshotthis

            IG @betweentwopinespodcast


            Things we talked about in the show

            Liquid Death

            Death Dust

            Liquid Death Snowboard Bit

            Barkley MarathonsVol State Race

            Hots

            Western States

            Between 2 Pines

            B2P Episode with Craig Thornley

            Ray Miller Trail -  Pt. Magu SP Malibu CA


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