The ONE Thing

393. Purposeful Productivity with Nick Sonnenberg


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Do you ever feel like you're drowning in your work? That there's just not enough time in the day to get everything done? You're not alone. Nearly every team, organization, and individual has felt this way at some point. But what if there was a way to leverage systems and tools to make work more efficient, freeing up time for the things that really matter?

That's exactly what Nick Sonnenberg, entrepreneur, author, and founder of Leverage, discusses in his new book, "Come Up for Air." He shares with us the secrets of his CPR business efficiency framework, which has helped countless companies streamline their operations and achieve greater success. This isn't just some dry business talk, though. We all know what it's like to feel overwhelmed and stressed out by work. Nick's message is one of hope and possibility - there is a way to break free from the drowning feeling and take control of your work and your life.

This is a must-listen for anyone who's ever felt like work is taking over their life. Nick's insights are practical, actionable, and inspiring. He's not just an expert in operational efficiency - he's also a passionate advocate for work-life balance, and knows firsthand how transformative it can be to implement his CPR framework. Don't miss out on this opportunity to learn from one of the best in the business.

If you want to start thinking of how you can invest your time rather than spend it, visit the1thing.com/free-resources.

To learn more, and for the complete show notes, visit: the1thing.com/pods.

We talk about:

  • The importance of efficiency and why we fall out of practice
  • Patching vs fixing the problem long term
  • The difference between efficiency and effectiveness
  • When to use email and when to use direct messaging
  • The CPR process for business efficiency

  • Links & Tools from This Episode

    • Read: Come Up For Air
    • Connect with Nick on LinkedIn: linkedin.com/in/nicksonnenberg
    • Follow Nick on Instagram: @nicholassonnenberg
    • Free Resources
    • Want to be a guest or share feedback? Email [email protected]

    • Produced by Nova Media

      Mentioned in this episode:

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