The Food Blogger Pro Podcast

394: How Leslie Stephens Grew Her Substack Newsletter to Thousands of Paid Subscribers


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Being intentional with your social media use, navigating vulnerability in the online space, and launching a newsletter on Substack with Leslie Stephens from morning person newsletter. 

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Welcome to episode 394 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Leslie Stephens from the morning person newsletter about social media addiction and launching her Substack newsletter.

Substack Newsletters and Social Media Use

As content creators, many of us have a love/hate relationship with social media, and know just how addicting it can be. And that’s what we’re chatting about today with Leslie Stephens!

Leslie is the writer behind morning person newsletter, and she joined Bjork on the podcast to talk about her decision to study social media addiction, and how her studies have influenced the choices she has made with her popular Substack newsletter.

In this episoide, you’ll learn about how to be more intentional with your social media use, how to navigate vulnerability in the online space, and why you might consider launching a newsletter on Substack.

In this episode, you’ll learn:
  • How Leslie started her career as an editor at Food52

  • What she learned while working as an online creator for a major lifestyle brand in LA

  • Why she decided to pursue a Masters with a focus on Social Media Addiction

  • Why social media is so addictive and how to be more intentional when using it

  • Why she started her morning person newsletter on Substack

  • The pros/cons to the Substack platform

  • How she found her newsletter niche and grew to thousands of paid subscribers in just one year

  • How she navigates sharing her personal life and setting boundaries online

Resources:

  • morning person newsletter

  • The Social Dilemma

  • Follow Leslie on Instagram

  • Join the Food Blogger Pro Podcast Facebook Group

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This episode is sponsored by Clariti. Learn how you can organize your blog content for maximum growth by going to clariti.com/food.

If you have any comments, questions, or suggestions for interviews, be sure to email them to [email protected].

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership

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